Search results for "International management"
showing 10 items of 1373 documents
What drives the adoption and consumption of green hotel products and services? A systematic literature review of past achievement and future promises
2021
The current study utilises the time-tested systematic literature review (SLR) method to identify and analyse 76 studies addressing the consumer adoption of green hotels. The results of the research profile analysis show that the literature on consumers' adoption and consumption of green hotel products and services is expanding and gaining more recognition from researchers working in Asian contexts, particularly China, Taiwan and India. Moreover, the qualitative thematic analysis yields four key themes, (a) consumer behaviour variables addressed, (b) antecedents and mediators of green hotel adoption, (c) moderators of the relationship and (d) methodological considerations, for which limitati…
Customer Environmental Values and Their Contribution to Loyalty in Industrial Markets
2015
Concern over the effect of industries on the natural environment is growing on a multitude of levels. This study examines the effects of how perceptions of (a) environmental values, (b) green image and (c) perceived value of industrial customers influence their loyalty towards suppliers in existing relationships, and how the length of B2B relationships may moderate these linkages. A conceptual framework is developed and data are collected from a global sample (N =121) of B2B customers. We find that both green image and perceived value have a direct positive link with customer loyalty and that environmental values are positively linked to the green image of the supplier. Moreover, the effect…
From retail innovation and image to loyalty: moderating effects of product type
2018
This study aims to analyse value-satisfaction-loyalty relationships in retailing by examining the contribution of image and innovation and understanding value as a multidimensional construct. Furthermore, to identify possible differences in these relationships the moderating effect of the type of product marketed in the store is examined. On a sample of 820 customers from four types of stores, SEM methodology and multigroup analysis were applied. The results confirm that image has more influence than innovation on the dimensions of value and that entertainment and excellence are the main antecedents of satisfaction. Some relationships have also been found in which the type of product market…
Portrayals of Large Corporations in the English and German Version of Wikipedia – Exploring Similarities and Differences
2016
High search results for Wikipedia articles in web search engines and the large number of Wikipedia articles about companies contribute to the online encyclopedia’s relevance for communication and reputation management. In this research, we compare Wikipedia articles of 30 US and 30 German corporations in both the English and German version of the online encyclopedia. Using content analysis, the articles’ structure, content and tone are analyzed and compared. Apart from broad similarities in regard to article structure, results reveal some striking differences between the versions. It shows that companies are portrayed more extensively in their domestic than in the foreign version of Wikiped…
DON’T GET CAUGHT ON THE WRONG FOOT: A RESOURCE-BASED PERSPECTIVE ON IMITATION THREATS IN INNOVATION PARTNERSHIPS
2017
Innovation partnerships can be a double-edged sword. While they are important vehicles for learning and value creation, such partnerships also increase a firm’s vulnerability to unintended knowledge leakage and imitation by others. In this study, we go beyond previous research by studying the imitation threats induced by innovation partnership portfolios rather than individual alliances. Drawing on the resource-based view, we develop and test a model that links salient structural attributes of partnership portfolios and distinct forms of imitation. Results from our analysis of 803 German manufacturing firms support our prediction that a firm’s probability of being imitated increases with t…
What drives the helpfulness of online reviews? A deep learning study of sentiment analysis, pictorial content and reviewer expertise for mature desti…
2021
Los destinos turísticos se ven cada vez más afectados por la información relacionada con los viajes que se comparte a través de las redes sociales. Basándose en teorías de proceso dual sobre cómo los individuos procesan la información, este estudio examina el papel de las rutas de procesamiento de información central y periférica en la formación de las percepciones de los consumidores sobre la utilidad de las reseñas en línea de destinos maduros. Llevamos a cabo un proceso de dos pasos para abordar la utilidad percibida del contenido generado por el usuario, un análisis de sentimiento utilizando técnicas avanzadas de aprendizaje automático (aprendizaje profundo) y un análisis de regresión. …
The Role of Electronic Channels in Micro-Sized Brick-and-Mortar Firms
2010
The purpose of this study is to increase understanding of the role of electronic channels in micro-sized brick-and-mortar firms, which are just starting to utilize new channels in the promotion of their goods and services. With the use of a multiple case study method containing ten cases, the study first identifies external and internal factors affecting the adoption and use of e-channels in micro-sized firms. Secondly, the results propose, in line with previous literature, that different e-channel utilization levels can be identified. The paper provides both theoretical and managerial implications. peerReviewed
Live and online music festivals in the COVID-19 era: analysis of motivational differences and value perceptions
2022
Purpose – This research has three objectives: to identify whether there are motivational differences between attending live and online music festivals, to know whether these motivations vary according to the sociodemographic characteristics of the attendees, and to analyse the perceived value-satisfaction-behavioural intention chain for both types of festivals. Theoretical framework – We base our research on push and pull factor theory of motivations. We analyse push motivational factors behind participation in live and online music festivals. Push factors are psychological benefits that individuals perceive they will gain from attending events, such as entertainment, socialization and esca…
Understanding consumer demand for sustainable beef production in rural communities
2015
In the past two decades, due to the series of crises within the agro-food system, such as BSE, dioxin, and foot and mouth disease, consumer demand for sustainable production has considerably grown in European society. Consumers seem to frame food quality in terms of social and environmental aspects of productions, which may be recognized through a certification labelling or through a system of food quality criteria that give rise to conventions of quality. The aim of our study was to understand how food quality and labelling are assessed by rural population in Southern Italy. Local beef production with sustainable voluntary certification was the focus of our empirical strategy. Our decision…
Agro-food markets’ functional efficiency, products’ quality and information’s role
2018
Nowadays agro-food productions’ quality and markets’ economic efficiency are strictly connected and related to the increasing information’s role that is no doubt simplify by the global presence of the World Wide Web system. It is possible to assert that this kind of situation does not always safeguard information’s safety and propriety and at the same time consumers’ aware and complete choice capability. From a production markets’ economic efficiency point of view these elements contribute to create some kind of functional distortions able to prevent their proper working system under the economic theory profile and supply misunderstandings and informational asymmetries. These specific condi…