0000000000658446
AUTHOR
Paul Jones
Digital Transformation: An Overview of the Current State of the Art of Research
[EN] The increasing digitalization of economies has highlighted the importance of digital transformation and how it can help businesses stay competitive in the market. However, disruptive changes not only occur at the company level; they also have environmental, societal, and institutional implications. This is the reason why during the past two decades the research on digital transformation has received growing attention, with a wide range of topics investigated in the literature. The following aims to provide insight regarding the current state of the literature on digital transformation (DT) by conducting a systematic literature review. An analysis of co-occurrence using the software VOS…
An overview of sport entrepreneurship field: a bibliometric analysis of the articles published in the Web of Science
In the sport entrepreneurship field, bibliometric analysis and maps have not yet been used to analyze the production and to visualize the evolution and trends of this field. However, sport entrepre...
Innovative sports-embedded gambling promotion: A study of spectators’ enjoyment and gambling intention during XFL games
Abstract The sports industry has continued to grow on the basis of innovative practices. One such recent innovation in sport was the introduction of live on-screen betting odds during XFL game broadcasts. Such a service had never before been offered in the United States. This paper examines the impact of these live on-screen betting odds on fan engagement and consumer experience (increased spectator enjoyment and gambling intention) during the XFL season. Fuzzy-set qualitative comparative analysis reveals interesting results. For both increased spectator enjoyment and high levels of gambling intention, the combination of high levels of perceived enjoyment, excitement expectancy, and escape …