0000000000662081

AUTHOR

Veronica De Crescenzo

showing 2 related works from this author

Civic crowdfunding: A new opportunity for local governments

2021

Abstract In civic crowdfunding, local communities are asked to financially contribute to projects aimed at the regeneration of an area. Usually a local government acts as a co-funder. This paper employs a fuzzy set qualitative comparative analysis to discover which conditions are combined and may result in the collection of a significant amount of funds. Five conditions were selected: the nature of project, the number of backers, the number of rewards, the percentage of backers that did not require a reward and the percentage of rewards not required during the fundraising campaign. The study used a sample of 40 Italian successful civic crowdfunding rounds sponsored and match-funded by a loc…

MarketingQualitative comparative analysisbusiness.industry05 social sciencesFsQCASample (statistics)Public relationsCivic crowdfundingLocal governmentRewardNegocisLocal government0502 economics and businessORGANIZACION DE EMPRESAS050211 marketingBusinessLocal communities050203 business & management
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Exploring the viability of equity crowdfunding as a fundraising instrument: A configurational analysis of contingency factors that lead to crowdfundi…

2020

Abstract With the growth in the use of crowdfunding platforms for fundraising, analysis of the key factors associated with successful crowdfunding has emerged as an interesting and oft-researched topic. Nonetheless, the equity crowdfunding market is still relatively under researched. The purpose of this paper is to explore how contingency factors combine and causally connect in leading to possible success or failure in equity crowdfunding rounds. To reach this goal, a configurational approach was chosen. Qualitative comparative analysis (QCA) is a suitable method for this topic because of its ability to identify and assess different combinations of conditions that explain certain outcomes. …

MarketingCasualQualitative comparative analysisbusiness.industry05 social sciencesStart-upFundraisingOutcome (game theory)Equity crowdfundingIndustry sector0502 economics and businessConfigurational analysis050211 marketingBusinessEquity crowdfundingMarketingContingencyPublication050203 business & managementFuzzy-set qualitative comparative analysis
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