0000000000954311

AUTHOR

Waleed Akhtar

Amazon's initiative transforming a non-contact society : Digital disruption leads the way to stakeholder capitalization

Contrary to the decisive role of R&D centered on information and communication technology (ICT) in the digital economy, its excessive expansion has resulted in declining productivity due to the two-faced nature of ICT. Consequently, the novel concept emerges of innovation that maintains sustainable growth by harnessing the vigor of soft innovation resources (SIRs). Pioneering endeavors can be observed at the forefront of the global ICT leaders. World R&D leader Amazon has been harnessing the power of users that seek SIRs. This functions as a virtuous cycle, leading to the transformation of R&D by fusing a unique R&D system with a sophisticated financing system. With this orchestration, Amaz…

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A new perspective of innovation toward a non-contact society - Amazon's initiative in pioneering growing seamless switching

This paper elucidates the inside of the black box of Amazon's unique research and development (R&D) dynamism that made it the world's top R&D leader by transforming “routine or periodic alterations” into “significant improvement” during the R&D process. This dynamism also succeeded in transforming the COVID-19 pandemic period into a springboard for new innovation, leading to Amazon's notable growth notwithstanding the pandemic. An empirical analysis using a techno-economic approach focusing on Amazon's endeavor to develop a series of advanced digital fashions (ADFs) and online-based luxury brands (neo-luxury) before and during the COVID-19 pandemic was conducted. Amazon became a global appa…

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Fashion-driven Textiles as A Crystal of A New Stream for Stakeholder Capitalism – Amazon's Endeavor

Fashion reflects changes in socio-economic and cultural life which, in turn, changes fashion, and apparel boosts such change. Thus, in response to a shift in people’s preferences from economic functionality to supra-functionality beyond an economic value, the fashion industry has been gaining momentum worldwide. In the digital economy, the fashion industry is in the midst of global dynamic change stimulating volatility, velocity, variety and dynamism, which necessitate a digital solution. Digital business leader Amazon has succeeded in constructing an R&D-driven disruptive businesss model. This can be attributed to a virtuous cycle among user-driven innovation, advancement of the …

research product

Fashion-driven Textiles as A Crystal of A New Stream for Stakeholder Capitalism : Amazon’s Endeavor

Fashion reflects changes in socio-economic and cultural life which, in turn, changes fashion, and apparel boosts such change. Thus, in response to a shift in people’s preferences from economic functionality to supra-functionality beyond an economic value, the fashion industry has been gaining momentum worldwide. In the digital economy, the fashion industry is in the midst of global dynamic change stimulating volatility, velocity, variety and dynamism, which necessitate a digital solution. Digital business leader Amazon has succeeded in constructing an R&D-driven disruptive businesss model. This can be attributed to a virtuous cycle among user-driven innovation, advancement of the Internet, …

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