0000000000963277
AUTHOR
Gabriella Polizzi
showing 23 related works from this author
Measuring tourist satisfaction and dissatisfaction: adaptation of the 4Q methodology to the case of web based data
2019
Tourist satisfaction has been studied so far using many different theoretical approaches and measurement models. In doing that, scholars have considered satisfaction and dissatisfaction either as two extremes on a single continuum or two distinct conceptual dimensions, i.e. tourist satisfaction (TS) and tourist dissatisfaction (TD) (Alegre and Garau, 2010). In line with the latter approach, known as dual approach, the 4Q is a methodology which permits to measure TS and TD through the administration of just four open-ended questions to tourists (Oliveri et al., 2018). The main feature of the 4Q methodology is that data regarding dozens of TS and TD elementary indicators can be drawn from the…
Travelling with Disability, Welcoming Disability. A Destination Marketing Plan for Promoting Accessible Tourism to Sicily, Italy
2009
Exploring word-of mouth-communication in tourism through the Internet. An original data collection method and its application to the Italian blogs ab…
2008
Exploring word of mouth-communication in tourism through the Internet. An original data collection method and its application to the Italian blogs ab…
2008
Tourism and Communication on the Internet: the Case of the Italian Wine and Food Roads Web Sites Quality
2007
Nota teorico-metodologica
2006
La Media Education nelle scuole palermitane: pratiche d’uso dei media e percezioni diffuse tra gli insegnanti
2009
Comunicare la salute in campo alimentare attraverso la rete: un approccio multidimensionale.
2007
Exploring word-of mouth-communication in tourism through the Internet. An original data collection method and its application to the Italian blogs ab…
2008
Viaggi e nuovi media tra mobilità fisiche e virtuali
2010
Processi di adozione, comunicazione e diffusione di un’innovazione in campo tecnologico e costruzione della fiducia
2008
Travelling with disability, welcoming disability. Destination management for accessible tourism
2010
La comunicazione della destinazione turistica al tempo di Internet
2010
Il passaparola in campo turistico tramite i social network
2012
Internet e pratiche di consumo del turismo in Italia
2007
Le modalità di reperimento delle informazioni per la scelta dell’alloggio a Cefalù da parte dei turisti indipendenti
2006
“From Trust to Travel: the Role of Electronic Word of Mouth through Tourist Social Networks”
2013
Tourism and Communication on the Internet: the Case of Italian Wine and Food Roads Web Site quality
2007
Il lavoro analizza i fattori della comunicazione web dei siti internet delle strade del vino italiane e ne propone un indicatore sintetico di valutazione. Da questo e dall'analisi delle sue dimensioni componenti si ricavano utili informazioni per il marketing della comunicazione.