«Trygghet når du trenger det mest» -krisekommunikasjon på liv og død. En retorisk tekstanalyse av Sørlandet sykehus sin krisekommunikasjon rundt sake…

2021

Master´s thesis in Social Communication (KOM501) Based on 13 texts taken from NRK Sørlandet, Fædrelandsvennen and Sørlandet Hospital's website, this master's thesisseeks to analyze Sørlandet Hospital's crisis communication around the case of the “Flekkefjord doctor”. The Flekkefjord doctor had worked as an orthopedic chief physician at the hospital in Flekkefjordfor eleven years. Without being an orthopedist. This resulted in malpractice. This dissertation takesform of a rhetorical text analysis and wants to examine the various communication strategies Sørlandet Hospital used in the time after the case broke in the media. With a hermeneutic and rhetorical approach, the thesis looks at both …