0000000001039161

AUTHOR

Mendola C.

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Personal Attitude, Perceived Behavioral Control, Social Norm and Entrepreneurial Self-Identity as Entrepreneurial Intention Antecedents

2018

Since the central role that entrepreneurship plays in fostering country economies, the recent literature focused on a quest to determine the key factors responsible for the developing of entrepreneurial intention in youngers. Many scholars suggested that the entrepreneurial behavior could be explained and predicted accordingly to the theory of planned behavior (TPB), as proposed by Ajzen (1991). Some studies about TPB - aimed to introduce more variables in order to higher the amount of variance explained by the TPB model - provided interesting insights about the role of self-identity perception as an antecedent of entrepreneurial intention. OBJECTIVE: Following these hints, we propose that …

Entrepreneurial IntentionEntrepreneurial Self-IdentityTheory of Planned Behavior
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