Cooperation ‐ the form of sustainable tourism industry in Latvia / Bendradarbiavimas – darnaus Latvijos turizmo forma

This paper draws attention to building networking and partnership amongst the market players of tourism industry in Latvia. The authors define cooperation as a process, which manifests in all fields of business operations, e.g. it occurs when two or more parties (enterprises) have business objectives which are mutually dependent. There are many ways and forms of cooperation that are of choice for every entrepreneur – formal and informal, vertical and horizontal, centralised and decentralised and others; it is just needed to evaluate all the benefits and contributions when to choose to compete and when to cooperate. Santrauka Šiame straipsnyje autorės dėsto darnaus turizmo principus Latvijos…