Communicating Sustainability A qualitative analysis of corporate communication of sustainability in the ICT-sector

2021

Master´s thesis in Social Communication (KOM501) The purpose of this thesis is to gain a richer understanding of how an IT corporation view, value and communicate sustainability, with regards to stakeholders. This is based upon an increased focus on sustainability and sustainable development in society. There is a lot of academic studies concerning the concept of sustainability or organizational sustainability, furthermore there is extensive research with regards to Green IT and how this can contribute to a sustainable future. However, this thesis position itself in between, exploring the effects of communicating sustainability specifically in the IT industry. This study is based upon one m…