TOURISM POLICY IN LATVIA - FROM A TOP-DOWN TO A COLLABORATIVE APPROACH

In 2019, Latvia drafted a National Development Plan [NDP 2027] for the next period, which also comprises actions for the development of the tourism sector. Unlike previous practices, approaches to drafting a common plan and developing and implementing tourism policy have changed significantly. The aim of the research is to describe the process of developing a tourism development plan, analyse the use of the latest planning and policy implementation approaches and evaluate the framework of the plan. A qualitative research strategy - a case study was used. The main research methods are document analysis, in-depth interviews and participatory observations. The process of drafting a new tourism…