Social comparison on facebook and its effect on an individual's well-being

Social comparison is the process through which people compare their opinions, abilities, behaviours and emotions with those of others for selfevaluation and to obtain an external guide for themselves. There is wide evidence that social comparison is a pervasive behaviour, particularly among adults, both in their social life and in online relationships established through Social Network Sites. A growing number of studies show unmistakably that online social comparison through social media can influence people's everyday life. Features such as Facebook's News Feed or Instagram's Daily Stories provide a stream of information about friends' lives, achievements, abilities and personality, creati…