Toward a stage theory of adaptive social media use : explaining change in facebook use

2018

Existing research on information technology (IT) use has shown that post- adoptive technology use is not a stable but a dynamic phenomenon in which users apply various adaptation behaviors. Users reshape the technology (IT adaptation), adjust their work routines (task adaptation), and change their own behavior (user adaptation) according to the changes induced by IT. Today, people use increasingly social media and other IT for personal purposes. Facebook (FB) is a good example of personal IT that people voluntarily use for years and has become an integral part of people’s everyday lives. Despite extensive research on IT use and IT/user adaptation, we know little about the dynamics of post-a…