6533b7cffe1ef96bd12589dc

RESEARCH PRODUCT

Networking strategy as a strategic management tool

Francesca RiccobonoManfredi BruccoleriGiovanni Perrone

subject

Vertical relationshipSettore ING-IND/35 - Ingegneria Economico-GestionaleSettore ING-IND/16 - Tecnologie E Sistemi Di LavorazioneHorizontal relationshipStrategic intent

description

Many research studies in operations and strategic management have investigated how different kinds of decisions regarding business relationships can positively affect firm’s operations performance, resources endowment, and competitive position. Very few studies exist trying to illuminate the actual behavior of managers when making strategic decisions concerning their company relationships with other companies as opposed to normative theory. By collecting data from 13 business agreements from 3 firms, the purpose of this paper is explore linkages between the “set” of strategic objectives that managers are willing to pursue and the “set” of networking decisions that they actually consider when signing a business agreement.

yearjournalcountryeditionlanguage
2011-01-01
http://hdl.handle.net/10447/76399