6533b7d1fe1ef96bd125cb07

RESEARCH PRODUCT

Specifications of model development

Jennifer Berz

subject

Computer scienceSection (archaeology)Model testingPartial least squares regressionModel developmentResearch questionIndustrial engineeringStructural equation modelingBrand loyaltyModel validation

description

Chapter 4 goes into detail with the specifications of the model and model validation. Why Partial Least Squares (PLS), a structural equation modelling approach, is chosen as the method for model testing is explained in section 4.1, while 4.2 describes the survey conducted to collect data for model testing. Section 4.3 goes into detail with the PLS approach, its theoretical background and its application to the research question, before section 4.4 outlines the necessary operationalisation of the constructs introduced in chapter 3.

yearjournalcountryeditionlanguage
2016-01-01
https://doi.org/10.1007/978-3-658-14294-0_4