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RESEARCH PRODUCT
The Co-creation Canvas
Niels Frederik Garmann-johnsenDag H. OlsenTom Roar Eikebrokksubject
Knowledge managementComputer sciencebusiness.industrymedia_common.quotation_subjectChange managementDigital transformation020206 networking & telecommunications02 engineering and technologyBusiness modelInvestment (macroeconomics)Enterprise system0202 electrical engineering electronic engineering information engineeringCo-creationConceptual modelGeneral Earth and Planetary Sciences020201 artificial intelligence & image processingbusinessVDP::Teknologi: 500::Informasjons- og kommunikasjonsteknologi: 550General Environmental Sciencemedia_commondescription
Abstract Digital transformation has become an increasingly important topic among enterprises and in research. The adoption of enterprise systems is such an investment, and it usually requires significant change management activities to realize the potential benefits. One important issue is how firms should go about to make investments in appropriate digital technology – and the appropriate changes to organizational processes and business models. This is particularly challenging for small and medium-sized enterprises (SMEs). They generally have very limited resources, and they usually depend on external input and cooperation with other companies. Therefore, a successful strategy for many SMEs has been to cooperate with other companies to co-create digital assets. There is limited research on co-creation among SMEs, and we know little about how they should go about to initiate a co-creation network. We have therefore developed a conceptual model of a co-creation canvas based on a review of the literature and co-creation cases. This canvas can be a useful tool for SMEs to better grasp how they should approach the formation of a co-creation network in their industry.
| year | journal | country | edition | language |
|---|---|---|---|---|
| 2021-01-01 | Procedia Computer Science |