6533b7d8fe1ef96bd126b5b3
RESEARCH PRODUCT
Exploring Online Customer Experience Formation:How do Customers Explain Negative Emotions during Online Shopping Encounters?
Tiina KemppainenMarkus MakkonenLauri Franksubject
Customer experiencebusiness.industryAdvertisingE-commercePsychologybusinessAttributionQualitative research| year | journal | country | edition | language |
|---|---|---|---|---|
| 2019-01-01 | Humanizing Technology for a Sustainable Society |