6533b7ddfe1ef96bd1274b09

RESEARCH PRODUCT

Visual communication in lean organizations

Maria Virginia Iuga

subject

Knowledge managementbusiness.industry0211 other engineering and technologiesAutomotive industry02 engineering and technologyWork force020303 mechanical engineering & transports0203 mechanical engineeringOrder (business)lcsh:TA1-2040Component (UML)021105 building & constructionOrganizational communicationVisual communicationbusinesslcsh:Engineering (General). Civil engineering (General)

description

Many researchers have studied the role and importance of communication and communication types for organizations and their work force. The topic of organizational communication is a constantly changing one. The thing that remains stable throughout this very wide topic is its purpose: communication is vital for the effectiveness and success of organizations of all sizes, types and cultures. In terms of type, one could split up topic by type as followed: verbal, visual and written. This research paper focuses on the visual component at shop floor within automotive organizations. It aims at giving the reader a structured overview on the most appropriate but also lean visual communication practices. In order to establish these methods at shop floor, a survey was conducted among nine big automotive companies in Romania. It was then followed up by a second survey dedicated to check the effectiveness of implementation of these methods in a big automotive organization. The paper presents the analyses, results and the conclusions of this surveys.

10.1051/matecconf/201712102005https://doaj.org/article/49286ad089ed4620813d6ed82303dbe8