6533b7defe1ef96bd1275b55

RESEARCH PRODUCT

Sustainable Food Consumption Practices: How Marketing can Contribute to Institutional Change: An Abstract

Maryline SchultzSabrina Hombourger-barèsGéraldine Thévenot

subject

Consumption practicesAgriculturebusiness.industryInstitutional changeSustainable agricultureFood consumptionBusinessAgricultural economics

description

Over the past 20 years, health and environmental issues have led to the reshaping of a more sustainable or resilient agriculture and to increased sales of organic and local products. However, organic food accounts for only $4 billion in Canada, barely 3% of total annual food consumption, and direct-to-consumer markets represent only 3% of Quebecers’ food consumption (Mundler and Laughrea 2015).

https://doi.org/10.1007/978-3-030-42545-6_170