6533b820fe1ef96bd1279d04

RESEARCH PRODUCT

Banks Digitalization - A Challenge for the Romanian Banking Sector

Ioana Sbarcea

subject

Entrepreneurship050208 financeHF5001-6182Social PsychologyProcess (engineering)Romanian05 social sciencesEconomics Econometrics and Finance (miscellaneous)Context (language use)language.human_languagePoliticsMarket economyOrder (exchange)digitization0502 economics and businesslanguageBusiness Management and Accounting (miscellaneous)Business050211 marketingBusinesson-line bankingAdaptation (computer science)internet bankingDigitization

description

Abstract The banking system has undergone several transformations since its beginning up to now, some as a result of adapting to customers’ requirements that have become increasingly sophisticated, and others as a result of the economic and political contexts that have passed, which again – have required its adaptation. Regardless of the situation, the banks have undergone a large digitization process, a process that is now in progress and which in the coming years can cause a significant change in the banking we knew about 10-15 years ago. Through this paper, I propose to analyse the situation of the banking system in terms of adapting to these challenges, at the level of Romania, in the context of the current situation at global and European level, in order to highlight both the progress achieved and the gap in comparison to the other countries, much more competitive from this perspective.

https://doi.org/10.2478/sbe-2019-0017