6533b827fe1ef96bd12865b7

RESEARCH PRODUCT

Diffusion of Drone Journalism: the Case of Finland, 2011-2020

Jere HokkanenVille ManninenTuro UskaliPasi Ikonen

subject

Aviationcommunicationsvisual journalismddc:070Finland; aviation; drone journalism; news organizations; visual journalismNewspaperlcsh:Communication. Mass mediadrone journalism0508 media and communicationsdronetilmakuvatPhone050602 political science & public administrationdrone-journalismiFinlandmedia technologyPoint (typography)Communication05 social sciencesilmakuvausvisuaalinen viestintäuutiskuvatKommunikatorforschung Journalismuslcsh:P87-960506 political scienceneue Technologienew technologyNachrichtenwesenMedia Economics Media TechnologyaircraftDiffusion (acoustics)Medienökonomie Medientechniknews organizationsLuftfahrzeugFrequency of use050801 communication & media studiesjournalismnewspapersCommunicator Research JournalismPolitical scienceJournalismusZeitunguutistoimistotNews media journalism publishingbusiness.industryMedia studiesDroneMedientechnikFinnlandaviationfinlandjournalismiJournalismsanomalehdetPublizistische Medien JournalismusVerlagswesenbusinessnewspaper

description

This article details Finnish news organizations’ adoption of drones for journalistic purposes from 2011 to 2020. The theoretical starting point of the article is Rogers’ (1962) diffusion of innovations theory, which explains how new ideas and technologies spread in societies. The main empirical data for the study were derived from a phone survey conducted among the 80 most popular newspapers in Finland. The findings reveal that drone journalism in Finland has already diffused from a few pioneering organizations to a large number of newsrooms, including regional, mid-sized newspapers. Most of the newspapers are either using in-house drones, buying commissioned images, or using both strategies. The frequency of use was found to be much higher for those newsrooms using their own drones. Finally, the article ponders possible explanations for different trajectories in the adoption of drones in various countries based on the Finnish case

10.17645/mac.v8i3.3075https://www.ssoar.info/ssoar/handle/document/69447