6533b831fe1ef96bd1298b50

RESEARCH PRODUCT

An experiential approach in retail store marketing. Sport Marketing Europe

Patrick Bouchet

subject

[SHS.PSY] Humanities and Social Sciences/Psychology[ SHS.PSY ] Humanities and Social Sciences/Psychology[SHS.PSY]Humanities and Social Sciences/PsychologyComputingMilieux_MISCELLANEOUS

description

International audience

https://hal-univ-bourgogne.archives-ouvertes.fr/hal-00561415