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RESEARCH PRODUCT

Gilles Deleuze and Felix Guattari’s Concepts of Deterritorialisation and Reterritorialisation as Globalisation of Culture

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In a rapidly changing world, the World Wide Web, transcontinental flights, a plethora of telecommunication and spy satellites, constantly and incessantly encircling our planet, delivering pictures from and to every spot on earth, powerful agencies monitoring every movement of any individual they wish to monitor, eavesdropping on every word and sound emitted anywhere, there are no real borders, either in the physical or the metaphorical sense. That we have been living in a global village seems evident since at least the times of Marshall McLuhan (1962) but today globalization is undoubtedly a vital part of everybody’s culture everywhere in the world. Therefore, the aim of this paper is to explore the concept of deterritorialisation, formulated in Gilles Deleuze and Felix Guattari’s Anti-Oedipus (1972), as a decisive factor in the process of culture’s globalisation that we have been witnessing since the last decades of the 20th century.