6533b839fe1ef96bd12a5770

RESEARCH PRODUCT

A statistical analysis of consumers’ perception of wine attributes

Corduas MLuciano CinquantaCorrado Ievoli

subject

Consumer perceptionsORDINAL DATA; CUB MODEL; Consumer perceptionsCUB MODELORDINAL DATA

description

"\"Summary: The importance of extrinsic and intrinsic attributes of wine for consumer. purchase decision is object of a lively debate. This work provides some insights into the. problem by analyzing data from a survey on consumers’ perceptions using CUB models.\""

yearjournalcountryeditionlanguage
2012-01-01
http://hdl.handle.net/11695/45660