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RESEARCH PRODUCT

Off the grid. Touristische Idyllen der Entnetzung

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Abstract The article examines the relation of tourism and idyll in regard to the mediation of the tourist experience. Digital detox tourism and off grid tourism are two examples of contemporary tourism – including their respective practices and ways of promotion – that associate certain cultural stereotypes with the idyll. While digital detox tourism promises independence from the digital world, off grid tourism detaches the tourist from infrastructure and supplies. Paradoxically, the advertising of these types of ‘disconnection’ makes use of the same linked infrastructures that tourists are bound to leave behind. Thus, this article reveals the ways in which digital detox tourism and off grid tourism remain dependent on those networks.