6533b85bfe1ef96bd12bb302

RESEARCH PRODUCT

Perceived Values in relation to the Olympic Games: development and use of the Olympic Value Scale

Joerg KoenigstorferHolger Preuss

subject

Value (ethics)OlympismRelation (database)Strategy and Managementmedia_common.quotation_subject05 social sciencesTourism Leisure and Hospitality ManagementPerceptionScale (social sciences)0502 economics and business050211 marketingPsychologySocial psychologyResearch question050203 business & managementmedia_common

description

Research question: This study is concerned with the perception of values in relation to the Olympic Games. As, to date, there is no scale available that captures such value perceptions, the goal of...

yearjournalcountryeditionlanguage
2018-04-04European Sport Management Quarterly
https://doi.org/10.1080/16184742.2018.1446995