Latvijā veidoto dabas un ceļojumu televīzijas raidījumu atbilstība auditorijas vēlmēm un vajadzībām

6533b85cfe1ef96bd12bcddb

RESEARCH PRODUCT

Latvijā veidoto dabas un ceļojumu televīzijas raidījumu atbilstība auditorijas vēlmēm un vajadzībām

subject

jaunie mediji auditorija vēlmes un vajadzības Komunikācijas zinātne televīzija dabas un ceļojumu raidījumi

description

Bakalaura darba “Latvijā veidoto dabas un ceļojumu televīzijas raidījumu atbilstība auditorijas vēlmēm un vajadzībām” mērķis ir uzzināt, vai tie raidījumi, kuri ir veidoti Latvijā un kurus var vērot televīzijā, atbilst auditorijas vēlmēm un vajadzībām. Darba galvenie uzdevumi ir izzināt teorētisko bāzi par televīziju, jaunajiem medijiem, auditoriju un tās izpēti, lietojuma un apmierinājuma teoriju. Metodoloģisko daļu sastāda sekundāro datu analīze un dziļās intervijas. Bakalaura darba rezultātos secināts, ka Latvijā veidotie dabas un ceļojumu raidījumi apmierina to auditorijas daļu, kura tos skatās televīzijā, bet daļēji apmierina vai neapmierina tos, kuri padziļinātāk interesējas par dabu un ceļošanu, un skatās raidījumus arī tiešsaistē.

year	journal	country	edition	language
2017-01-01

https://dspace.lu.lv/dspace/handle/7/36956

PEPhysical Sciences and Engineering
- PE2Fundamental Constituents of Matter
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SHSocial Sciences and Humanities
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