6533b86dfe1ef96bd12c9ee3

RESEARCH PRODUCT

Facing the Challenges of Multi-Channel Publishing in a Newspaper Company

Kirsi HakaniemiAiri Salminen

subject

EngineeringInformation Systems and Managementbusiness.industryStrategy and ManagementAdvertisingElectronic mediaPublic relationsComputer Science ApplicationsNewspaperPublishingbusinessMulti channelInformation SystemsCase analysis

description

The study describes the transfer from paper-based publishing to multi-channel publishing in a Finnish newspaper publishing company and how this was experienced by the participants. The case analysis covers the news products of the company, the editorial processes, actors in the processes, the tools used to produce and manage news content, and the problems faced.

https://doi.org/10.4018/jcit.2007010104