Search results for " Content Analysis"
showing 10 items of 83 documents
Csr communication strategies of Colombian business groups: an analysis of corporate reports
2018
ABSTRACT: The aim of this paper is to assess stakeholder orientation and corporate social responsibility (CSR) communication strategies in the business groups (BGs) of an emerging economy by means of content analysis. We worked with 30 non-financial BGs taken from the Colombian Stock Exchange. The study uses as its unit of analysis corporate reports that have been classified into four categories: annual reports (ARs), sustainability reports (SRs), combined reports (CRs), and integrated reports (IRs). The results show that IRs are the most similar reports, that Colombian BGs are mainly employee-oriented (ARs, SRs, CRs) and shareholder-oriented (IRs), and that response and involvement communi…
Exploring the experiences of being an ethnic minority student within undergraduate nurse education: a qualitative study
2019
Abstract Background Students studying in a country where another language is spoken face multiple challenges including their ability to fully integrate with peers and academic pressures in trying to obtain an undergraduate nursing degree. The aim of the study was to explore the lived experiences of students, from varying cultural and ethnic backgrounds, undertaking an undergraduate nursing degree. Methods The study adopted a qualitative design and eight individual semi-structured interviews were conducted. The interviews were analysed using manifest content analysis according to Graneheim and Lundman. Results Students reported feelings of isolation and the lack of opportunities to integrate…
Europeanised identifications among football fans. The analysis of discussions in online message boards.
2021
International audience; Across Europe, national professional football leagues have seen increasing numbers of players from other EU states, while the Champions League and the Europa League have become a focal point for many teams. This article seeks to investigate how far this Europeanisation on the organisational level of football is reflected in identities and discourses of fans. We develop a framework to analyse Europeanisation of identities among football fans. In the empirical part we conduct a qualitative content analysis of fan discussions on publicly available message boards among fans of four first league teams in England and Austria. Our empirical findings indicate that fans’ iden…
Selecting significant respondents from large audience datasets: The case of the World Hobbit Project
2016
International projects, online questionnaires, or data mining techniques now allow audience researchers to gather very large and complex datasets. But whilst data collection capacity is hugely growing, qualitative analysis, conversely, becomes increasingly difficult to conduct. In this paper, I suggest a strategy that might allow the researcher to manage this complexity. The World Hobbit Project dataset (36,109 cases), including answers to both closed and open-ended questions, was used for this purpose. The strategy proposed here is based on between-methods sequential triangulation, and tries to combine statistical techniques (k-means clustering) with textual analysis. K-means clustering pe…
Everyday English at work - does it work? : evaluation of an English language course
2004
Kurssiarvioinnista on tehty paljon tutkimuksia, mutta pääosa alan kirjallisuudesta keskittyy kurssiarviointiin yleensä. Kielikurssien arviointiin keskittyvää kirjallisuutta on huomattavasti vähemmän. Julkaistut tutkimukset on yleensä tehty julkisella sektorilla, ja aiempaa tutkimusta yksityissektorilta on vaikea löytää. Tämä kurssiarviointi arvioi yksityisen koulutuskeskuksen kielikurssia. Tutkielman tarkoituksena on tehdä kurssiarviointi, joka selvittää Itä- Suomessa sijaitsevan kansainvälisen yrityksen henkilöstölleen tarjoaman englannin kurssin tuloksellisuutta. Tutkielma keskittyy oppijoiden ja opettajien tavoitteisiin sekä niiden saavuttamiseen. Myös molempien ryhmien erityisiä tyytyvä…
Power holders: one versus many. Leadership and elite theories
2016
‘Leadership’ and ‘elites’ are two crucial concepts that refer to individuals who hold power within a community. The aim of the article was to demonstrate to what extent the two concepts and theories are linked with each other in the literature. A quantitative and qualitative content analysis of the encyclopedic and dictionary entries demonstrates a divergence of approaches: on the one hand, a fundamental separation between the two theories, while on the other hand, a tendency to identify the one with the other. This shows the need for much more dialog between the frameworks of these two closely related phenomena.
"The world's worst cleaning lady" : the portrayal of gender in commercials targeted at American NHL audiences
2014
Mainontaan suhtaudutaan usein melko välinpitämättömästi, eikä sen vaikutusta yhteiskuntaan ja maailmankuvaamme välttämättä huomata. Mainonnan rooli vallitsevien arvojen ja ihanteiden rakentajana ja ylläpitäjänä on kuitenkin merkittävä, sillä mainonnan avulla on mahdollista tavoittaa suuri määrä ihmisiä hyvin pienessä ajassa. Kohdemainonnan avulla mainonnan viestit kohdistetaan tietylle kuluttajaryhmälle, mikä mahdollistaa mainonnan tehokkaan räätälöinnin vastaamaan kohderyhmän arvoja ja maailmankuvaa. Tämän tutkimuksen tarkoituksena oli selvittää, millaista nais- ja mieskuvaa amerikkalaisille jääkiekon katsojille suunnattu kohdemainonta välittää. Aineisto koostui 107 mainoksesta, jotka esii…
Overview of Nordic media research on immigration and ethnic relations : from text analysis to the study of production, use and reception
2008
AbstractNordic media and communication research had reacted to the ethnically/racially and culturally changing societies since the 1980s, and the multidisciplinary field of migration, ethnic relations and the media has been shaped. This overview draws upon existing body of research, particularly on recent literature since the early 2000s, and aims to sketch out the rough lines of Nordic media research by mapping and comparing developments in this area. In addition, it points out some major outcomes and, finally, suggests future developments. The longest line of research is based on text analysis, mostly quantitative and qualitative content analysis and discourse analysis of majority media’s…
Places and Spaces: The Remembrance of D-Day 1944 in Normandy
2011
With World War II having razed vast parts of Europe by 1945, many citizens of the continent’s war-torn countries hoped they would soon leave behind the effects of turmoil, destruction, and trauma. The author examines the commemoration of D-Day (June 6, 1944), exploring why war commemoration rituals still captivate thousands of people and illustrating attempts that have been made to shape a peaceful future in postwar Europe. She draws on concepts of action theory to demonstrate how rituals create, in a single place, various kinds of space informed by ideology, beliefs, and knowledge and how they can help people come to terms with a harrowing past. The chapter is based on more than 100 qualit…
Facilitators, teachers, observers, and play partners : Exploring how mothers describe their role in play activities across three communities
2019
The present study explored the perspectives of mothers from three communities regarding their role in play activities with their toddlers. The mothers of two-year-old children from Muenster, Germany (n = 34), Chennai, India (n = 36), and New York City, USA (n = 36), participated in the study. Qualitative content analysis was utilized to analyze the mothers' responses to semi-structured interview questions. Four roles were identified as characterizing the mothers' narratives, namely mothers as facilitators, teachers, play partners, or observers. The goal of facilitator was to support children's autonomy; teachers often described educational learning goals; and play partners and observers hig…