Search results for " IMPRESE"
showing 10 items of 254 documents
Segmentation, involvement and the reach-engagementrelationship: evidence from a QR code advertising campaign
2013
This paper presents a procedure that practitioners must follow before assessing the reach-‐engagement relationship in a “pull” campaign. It is suggested to check for the independence between this relationship and that between segmentation and product involvement. If the two relationships are independent, then segmentation becomes less relevant when assessing the reach-‐engagement relationship. Otherwise, an unobservable segmentation variable must be accounted for in the reach-‐engagement relationship. These aspects of segmentation are never mentioned in the extant literature, which treats segmentation in “pull” campaigns the same way in which targeting is designed in “push” campaigns. Th…
Sviluppo e Innovazione nell'Hi-tech in Sicilia. Un'indagine sulle imprese àncora e sulle reti innovative nell'area di Catania
2011
The purpose of this report is to scrutinize the development of the microelectronics and nanotechnology cluster from an original anchor fi rm perspective and to examine the processes through which the roles of anchors and their networks of relationships with the most important players of the cluster evolved over the last quarter of the century. On the ground of the analysis of archival data, internal documents and reports, academic publications, and personal interviews with key managers, researchers, and crucial actors from both private and public sides – performed coherently with the snowballing method – the report identifi es the emergence and development of the microelectronics and nanote…
Main Trends in Regional Innovation Systems: An Author Co-citation Analysis
2010
Regional Innovation Systems are increasingly attracting attention on behalf of accademics, practitioners and policy makers. This has produced a wide array of studies in the field, both regards the specific themes treated and the perspectives adopted. Though a number of sujective reviews of the field have been proposed, these tend to present the field according to the analysts' subjective biases and tends to meld what the field is with what the field should be. In order to overcome the limitations present in the subjective reviews proposed untill today, in this study we conduct an objective review of the main contributions to the Regional Innovation Systems fiels of studies.
Sull'estensione dei poteri di controllo del Conservatore del Registro delle imprese, nota a Tribunale civile, Napoli, sentenza 27/06/2013
2014
Sull’iscrizione d’ufficio ex art. 2190 c.c. del trasferimento della sede effettiva dell’impresa
2015
Learning to synthesise contradictions: an Austrian approach to bridging time concepts in the strategic theory of the firm
2012
Moving from an inquiry on the notions of time underlying strategy studies, in this paper we lay the groundwork for the elaboration of a multitemporal view of the firm. We draw on the Austrian process view in economic studies and on Nonaka's idea of synthesising capabilities to formulate a methodological framework which consents the elaboration of a multitemporal view of the resource-based firm, in which different time concepts are bridged and main actor behaviours crucial for prolonged firm success are encompassed. We then show how the multitemporal view of the firm which emerges from the deployment of the integration of the Austrian and Nonakian approaches consents the reinterpretation and…
Ostacoli, opportunità e leve strategie: l’importanza delle reti
2010
Si analizza l'importanza delle reti d'impresa, gli ostacoli e le motivazioni che favoriscono la loro costruzione
L'efficienza cognitiva dei sistemi reticolari di imprese
2009
Imprese e reti per lo sviluppo imprenditoriale del territorio
2012
Reti fra imprese, collaborazioni e performance economica: un'indagine sulle imprese siciliane
2015
Si presentano i risultati di un'indagine sulle imprese manifatturiere siciliane attraverso un'analisi dei diversi modelli di collaborazione fiduciaria e delle diverse strategie di costruzione di reti fra imprese