Search results for " Logo"
showing 10 items of 49 documents
Impact of a nutritional logo on mid-afternoon snack choices in mother-child dyads
2018
National audience
Parole a doppio taglio. Per una nuova alleanza tra retorica e filosofia
2020
The paper focuses on the ambivalence of logos and the consequences this ambivalence has on the relationship between philosophy and violence. By ambivalence of language I mean the possibility that the word can be at the same time a place of overcoming conflicts but also a place of production or escalation of the conflict itself. The thesis sustained is that philosophy cannot but take charge of this ambivalence. In order to do this, however, philosophy must finally learn to look at rhetoric no longer as a rival to be fought but as an indispensable ally. The first step is to question the topical opposition between logos and bia and to accept that there is a specifically human violence made pos…
Yo logo(s): On the icono-plastic configuration of brand symbols
2015
Among the various areas with which the vast research field of branding is concerned, brand image is recognized as a territory most pertinently analyzed with semiotic tools, since it is populated by symbols that are amenable to interpretation, such as brand logos. According to Henderson and Cote (1998), logos are graphic designs that companies uses, with or without their name, to identify themselves or their products. Semiotics, and particularly structuralist semiotics (e.g., Floch 1990,1995; Landowski 1989; Fabbri 1998; Marrone 2001, 2007), has largely abandoned the scrutiny of symbols and signs as standalone objects of analysis, in favour of the conditions of meaning that underlie brand na…
L'episteme e la sua giustificabilità razionale nella terza definizione del Teeteto: verso una teoria della responsabilità cognitiva
2010
Le aporie del pensare tra fondamento e concetto
1987
La relazione tra i concetti di "fondamento"e di "principio" è problematizzata con riferimento per un verso ad Hegel, e, per un verso, all'origine socratica della nozione di logos.
Strategie spaziali e guerre di segni: brand della ristorazione non convenzionale
2021
Nell’ambito della ristorazione non convenzionale – da metà Novecento a oggi, e chissà per quanto ancora – è in atto una guerra di segni che mette in campo differenti concezioni dello spazio. A scorrere, e ricostruire testualmente, i principali marchi del food (fast, slow e derivati) si percepisce come questo tenace conflitto tenga in costante connessione – al modo del principio hjelmsleviano d’espansione/condensazione del discorso – i logo aziendali con l’architettura dei locali, dove i primi alludono ai secondi e, viceversa, i secondi danno fisicamente riscontro alla topologia che i primi incessantemente mettono in opera. Se, come sappiamo, l’uomo è ciò che mangia, lo è perché pasteggia se…
Plato and Antisthenes in the Phaedo: A Reflexive Reading. Part One
2019
The purpose of this study is not so much to show the presence of Antisthenes in the dialogue, but rather to examine what Plato alludes to. The controversy over ideas between the two Socratics is historically very well-attested, as can already be seen in the Cratylus. Thus, it is reasonable to assume that this controversy must have affected Plato when he was writing a dialogue in which the importance of ideas and his new logic is undeniable. Hence, this paper will investigate the following question: what impact could Antisthenes’ denominative and definitory logic have on the equally denominative and definitory logic presented in the Phaedo given that the latter work in all probability preced…
Skolotāja logopēda izglītība un karjeras iespējas Latvijā
2018
Maģistra darba „Skolotāja logopēda izglītība un karjeras iespējas Latvijā” aktualitāti nosaka izmaiņas sabiedrībā, kurā skolotājs logopēds kļūst par svarīgu izglītības daļu, un, lai ieņemtu nozīmīgāku lomu, katram skolotājam logopēdam ir jābūt atbilstošai izglītībai un iespējām sasniegt augstākus rezultātus profesionālajā darbībā. Darba mērķis ir izpētīt skolotāja logopēda izglītības iegūšanas un karjeras izaugsmes iespējas Latvijā. Lai sasniegtu darba mērķi tika veikts aptaujas pētījums. Tika analizēti tādi jautājumi kā logopēdijas zinātnes attīstība pasaulē un Latvijā, logopēdijas pamatlicēji Latvijā, skolotāju logopēdu portrets un karjeras attīstības iespējas cilvēka dzīvē. Aplūkoti vair…
Prematurity and overlap between reading and arithmetic: The cognitive mechanisms behind the association
2019
It is well-known that very preterm children perform at lower levels than full-term children in reading and arithmetic at school. Whether the lower performance levels of preterm children in these two separate domains have the same or different origins, however, is not clear. The present study examined the extent to which prematurity is associated with the overlap (i.e., common variance) of reading and arithmetic among Finnish school beginners. We also examined the extent to which the association of prematurity with the overlap between reading and arithmetic is due to different prereading skills, basic number skills, and general cognitive abilities. The participants (age 6-7) consisted of 193…
Dal Mythos al Logos. Genealogia della Pedagogical Turn
2013
It is possible to identify an original pedagogical turn starting from classical world, when the theoretical thinking and the organization of a shared public space involve in the constitution of pedagogical science, which must found an educational model useful in the new theoretical and political context. The turning point is located in the devaluation of religious-mythical education, thinking image as false, and in the founding of the paradigm of identity, based on word as true.