Search results for " leisure"
showing 10 items of 738 documents
The Relationship between Risk-Taking, Sensation-Seeking, and the Tourist Behavior of Young Adults: A Cross-Cultural Study
2004
This study analyzed the effects of the combined psychological characteristics of risk-taking and sensation seeking on the travel behavior and preferred tourist activities of young adults on leisure trips. The results of this cross-cultural study, which was conducted among 1,429 students at 11 universities located in 11 different countries, found that respondents with high combined risk-taking and sensation seeking (RSS) scores differed significantly in their travel behavior, mode of destination choice, preferred tourist activities and demographics, from those who had low RSS scores. The study also discovered a significant difference between nationalities on RSS scores.
Language: A Challenging Resource in a Museum of Sámi Culture
2015
Choices made around using language in museums can either reinforce or challenge existing common sense language regimes and cultural hegemonies. The issues around linguistic choices are particularly pronounced for a museum of indigenous culture in a multilingual minority language community. Using the case of the Siida, the National Museum of the Finnish Sami, located in Inari, in Finnish Samiland, we explore some of the issues involved in using language in the museum. Based on a linguistic landscape analysis, we identify three main functions of language in the museum: managing and controlling visitors; narrating and explaining content and being displayed as content/exhibit. We discuss these …
¿Qué es un recurso turístico? Un análisis Delphi a la Academia Hispana
2019
Tras más de cincuenta años estudiando el desplazamiento de las personas con fines de ocio, argumentando por ello el desarrollo de equipamientos, infraestructuras e instalaciones, implementando políticas y planificaciones turísticas, evaluando programas y actuaciones, todavía la materia prima de la actividad turística, la que justifica la existencia de todos los elementos anteriores, sigue sin tener un espacio consensuado entre la academia. Esta investigación, tras una amplia revisión bibliográfica que evidencia esta situación descrita, implementa un Delphi entre veinticinco personas de la academia hispana cuyas investiga-ciones están directamente asociadas al tema de estudio. El objeto no e…
Heritage that hurts: tourists in the memoryscapes of September 11
2014
As the symbolic epicentre of American supremacy, the World Trade Centre was targeted by the September 11 terrorists to convey a message of fear to the USA and the rest of the world. To some extent,...
How can integrated marketing communications and advanced technology influence the creation of customer-based brand equity? Evidence from the hospital…
2014
Abstract As the most recent approach of communication management, the integrated marketing communication (IMC) programmes, enhanced by the advancements in information and communication technology (ICT), are considered an important contribution to the brand equity building. However, hardly any research has been done on the role of this new communication practice in the hospitality industry. Moreover, previous studies have mainly focused on managers’ opinions, overlooking customers’ perceptions of both marketing communications and advanced technology. Therefore, the objective of this paper is to examine, from the customer perspective, the impact of integrated marketing communications on hotel…
Consumer Behavior Knowledge for Effective Sports and Event Marketing
2011
Consumer Behavior Knowledge for Effective Sports and Event Marketing L. R. Kahle & A. G. Close (Eds) New York, NY: Routledge, 2011, 348pp., ∈68(£55), ISBN 978-0-4158-7358-1 Lynn R. Kahle (Universit...
The Impact of Integrated Marketing Communications on Hotel Brand Equity
2020
The Integrated Marketing Communications (IMC) approach appeared as a response to the need for more sophisticated marketing communication discipline in a confusing tourism marketing environment. This chapter examines the impact of IMC on the hotel brand equity dimensions, i.e. brand image, perceived quality, and brand loyalty. Moreover, it estimates the moderating effect of national culture on the relationships examined. The study is approached from the customer perspective and uses survey methodology to assess guests' perception of IMC and brand equity in the hotel contexts. In particular, 335 hotel guests participated in the empirical investigation while staying in high-quality hotels in R…
The darkest spectrum of Republica de Cromañón, Argentina: an auto-ethnography on a post-disaster (traumatic) site
2020
The turn of the century has brought many dangerous and unseen risks for the tourist system. The methodological limitation of risk perception theory to make safer destinations has led towards a new paradigm where risk-management the pace to post-disaster consumption. The precautionary logic, which plays a leading role in the risk perception paradigm, is replaced by a type of morbid consumption (ipso facto) where adaptation is vital. Having said this, post-disaster tourism flourishes in a moment where the tourism industry -if not tourism epistemology- seems to be in crisis. The present paper discusses the advantages and disadvantages of current post-disaster tourism research to unpack the pro…
El 11 de septiembre y la teoría de la percepción del riesgo
2010
El turismo como actividad y como institución social se encuentra asociado a un sinnúmero de variables y a problemas que pueden afectar su desarrollo. Si bien los atentados terroristas han estado presentes como forma política de reivindicación tomando como rehenes a turistas extranjeros, la bibliografía especializada no dubita en señalar al ataque del 11 de Septiembre de 2001 en Nueva York como punto de quiebre en lo que respecta a la percepción del riesgo aplicado a los viajes. La aceptación que hoy goza esta teoría, en el mundo anglosajón, nos lleva a un abordaje de tipo crítico que intentará enfatizar en los puntos fuertes y débiles que plantea. El futuro de la teoría de la percepción del…
Ethnography on tourist spaces
2017
Tourism-related research, despite the great number of books and studies, seems to face one of its worst epistemological crises. At some extent, scholars have serious difficulties to define what tourism means. Though anthropology was the discipline more prone to tourism, as it is, a rite of passage, the current state of indiscipline claimed by Tribe, de Escalona and Korstanje as well as the autonomy of an international academy is more oriented to marketing than to science, are some of the problems tourism research faces today (Tribe, 1997, 2010; Korstanje, 2010; de Escalona, 2015). In this difficult context, Nogues Pedregal provides readers with a masterful ethnography which serves to interp…