Search results for " promotion"
showing 10 items of 475 documents
Health-related messages about physical activity promotion: an analysis of photographs on social networking sites of universities
2016
ABSTRACTThe main aim of this study was to examine how different physical activity domains are represented on the official social media sites of Spanish universities, through a content analysis of the photographs. Our results show that the representation of different physical activity domains is not balanced. While the analysed images do promote a message of gender equality in sedentary and leisure time physical activity behaviour, pictures illustrating active commuting and disabled groups were under-represented. We conclude that Internet-based physical activity promotion in university settings must to be guided by the principles of ‘health-promoting universities’ in the sense of promoting a…
eHealth Approach for Motivating Physical Activities of People with Intellectual Disabilities
2020
Compared with the general population, people with intellectual disabilities have worse health, lower levels of activity, and greater barriers to participating in fitness activities. Regular physical activity has positive effects on cardiovascular and psychosocial health and thus it is important to identify effective interventions for people with intellectual disabilities in everyday settings. In this position paper we present the design and development of prototypes of game-based eHealth solutions for behaviour change and health promotion by influencing physical activity. Participatory design and agile development have been applied in this project to deliver a system based on three solution…
The influence of body discourses on adolescents’ (non)participation in physical activity
2016
ABSTRACTDrawing on semi-structured interviews with older adolescents, this article examines how healthism, ideal body discourses and performative body discourses influence their (non)participation in physical activity (PA) and their identity construction concerning exercise, sport and physical education. We illustrate that body transformation through PA, and related slim body desire and the fear of masculinised female bodies, affect adolescents’ decisions to engage in or drop out of sport. Also, a non-hegemonic body shape combined with a display of low physical competence triggers classmate and teachers’ rejection and marginalisation, affecting adolescents’ construction of embodied identiti…
2017
This study investigates the role of context-specific authenticity at work for work-related outcomes (intrinsic motivation, work ability) and depressivity. Furthermore reciprocal relations between work-related authenticity and healthy psychological functioning are investigated. Longitudinal data from 1,243 employees from 63 subsidiaries of a non-profit organisation in the social sector were analysed using multilevel structural equation modelling. Work-related authenticity at T1 predicted work ability and depressivity, but not intrinsic motivation at T2, about 6 months later. Work-related authenticity at T2 was predicted by intrinsic motivation and depressivity, but not by work ability at T1.…
Aspectos pragmático-lingüísticos del discurso del turismo de aventura: estudio de un caso: estudio de un caso
2014
El objetivo de este trabajo es ofrecer una visión general del discurso turístico con respecto a sus principales características pragmático-lingüísticas y contrastarlo con un subsegmento turístico concreto. En este caso, nos aproximaremos al turismo de aventura, un tipo de turismo que está creciendo exponencialmente en los últimos años y que, por tanto, está ganando importancia en el sector turístico en España. Para ello, analizaremos un corpus de textos promocionales sobre este tipo de turismo a fin de ejemplificar dichas características e ilustrar a los traductores profesionales acerca de las posibles dificultades que puedan encontrar durante la traducción de este tipo de textos al español…
Gestión del léxico turístico en páginas webs hoteleras de promoción: un ejemplo en alojamientos de la comunidad balear
2014
En este trabajo se muestran las nuevas posibilidades de gestión del léxico turístico a partir del análisis de páginas webs de promoción de alojamientos turísticos con la que se ha nutrido una base de datos. Se ilustrará la influencia decisiva del canal Internet en la promoción turística y las características con sello propio del nuevo discurso turístico generado en la web 2.0. Expertos en marketing y lingüistas se adaptan al cambio radical de paradigma y de género (cibergénero, macrogénero) con productos competitivos basados en la atribución continua de nuevos significados al léxico. Finalmente se presenta un modelo de trabajo con el corpus resultante de un grupo representativo de alojamien…
La Promoción y Educación para la Salud desarrollada desde los centros educativos como herramienta clave de las intervenciones de salud
2012
ABSTRACT Promotion and Health Education developed from Schools is one of the key tools of health interventions. Access to children and young people is almost complete because of the obligatory education. In the period of the obligatory people education are more receptive for the learning, being the period of the vital development in which acquire major life habits that are consolidated with the years (physical activity, food, etc.) It also is an area of social intervention that counts with health workers who have high qualifications from the pedagogical point of view. In this context, the main objective of ESP is to develop activities and encourage the students to achieve the highest attain…
Young People in the Social World of Physical Activities : Meanings and Barriers
2022
Physical inactivity has become one of the leading risk factors for non-communicable diseases (NCDs) and death worldwide. From the future perspective it is alarming that in the group of young people few meet the recommendations. In this respect, physical activity promotion in general and physical education have challenges and new approaches are needed. In this study, the theoretical framework is based on the physical activity relationship (PAR) approach and the barriers were grouped according to the ecological model. The aim of the study was firstly to present both the meanings and barriers of physical activity in a comprehensive Finnish population of 11–15 year old (n = 2728) and secondly t…
The Children of Risk Communication
2022
For the management of the COVID-19 pandemic, risk communication has been a much-needed preventive and educative action to support citizens – including children – to adopt preventive and health protective measures. However, the COVID-19 pandemic is not the only health concern at hand that has raised concerns about the health status of children and required disease-preventive strategies. Bearing in mind the mental health problems and learning losses reported during the pandemic, in this commentary, we will argue that by now, it is time to consider critically if there could be more space for positive communication and education, both alongside and as an integral part of risk communication, to…
Impact of Seasonality on Physical Activity: A Systematic Review.
2021
Abstract Background The purpose of this study was to collect and analyze the available scientific evidence of the impact of seasonality on physical activity (PA). PA refers to walking, biking, sports and/or active recreation. Methods The systematic search was performed in the following databases: PubMed, PEDro, Cochrane and Embase. All publications from January 2015 to September 2020 assessing seasonal variations on physical activity development in adults were selected. Results A total of 1159 articles were identified, of which 26 fulfilled the selection criteria involving 9300 participants from 18 different countries. The results obtained suggest that seasonality affects PA independently o…