Search results for " representation"
showing 10 items of 811 documents
Non-negative matrix factorization Vs. FastICA on mismatch negativity of children
2009
In this presentation two event-related potentials, mismatch negativity (MMN) and P3a, are extracted from EEG by non-negative matrix factorization (NMF) simultaneously. Typically MMN recordings show a mixture of MMN, P3a, and responses to repeated standard stimuli. NMF may release the source independence assumption and data length limitations required by Fast independent component analysis (FastICA). Thus, in theory NMF could reach better separation of the responses. In the current experiment MMN was elicited by auditory duration deviations in 102 children. NMF was performed on the time-frequency representation of the raw data to estimate sources. Support to Absence Ratio (SAR) of the MMN co…
Social representations and brand positioning in the sporting goods market
2013
Abstract This paper examines the use of social representations as a strategic tool to understand better and measure how consumers arrive at their identification of brand positioning (legitimacy and differentiation) in the brand's market. By considering the market as co-produced by brands and consumers (‘B&C approach’), this study classifies free-word associations connected to the brands into units of meanings, which constitute the core of a brand's market. We applied this tool to the four main brands in the French sporting goods market (i.e., Nike, Adidas, Reebok and Puma). Results show that the differentiation of brand positioning depends on legitimate elements of the market, such as adver…
International place branding through sporting events: a British perspective of the 2008 Beijing Olympics
2012
International audience; The goal of this study is to examine if hosting major sporting events represents a relevant strategy to brand a place ‘internationally’ through brand association transfer and to identify whether or not it should be seen as co-branding process. Based on social representation theory and an abductive research strategy, a survey was carried out among British citizens to identify their opinions about the Olympic Games and the city of Beijing following the organisation of the Games in August 2008. The content and the structure of the social representations were analysed and then compared to determine whether or not a double transfer of associations occurred between the pla…
Ambient Art : Creative Information Representation
2007
Ambient art is the aesthetic presentation of information, using artistic techniques to achieve a pleasing image that also contains hidden depths, where exposure to it over time allows a viewer to understand something about the information sources that it represents. This paper reviews the artistic and computational background of ambient systems, and presents two case studies of systems developed by our research team, from their initial design to the experiences of the people encountering them. The first case presents a photo mosaic of images based on the news headlines coupled with a structured picture based on the weather; the second presents stylistic perspectives on activity in a public …
Childhood reproduced: images of childhood represented in children's daily lives in home and day-care settings
2016
ABSTRACTThis study explores images of childhood by analysing children's pictorial representations and accompanying captions. The focus is on how children together with adults represent childhood in the home and daycare settings in a oneweek diary study. The key analytical tool was framing, which is used to highlight what kinds of images are (re)produced and narrated. The frames that emerged were (1) portrayal of the child via cultural products and societal relations, (2) portrayal of the child via individuality, relationships and attachment, (3) the child as a symbol of capabilities, and (4) the child as a learner. While illustrating how childhood was intertwined with consumption, cultural …
Design of a customized pattern for improving color constancy across camera and illumination changes
2010
International audience; This paper adresses the problem of color constancy on a large image database acquired with varying digital cameras and lighting conditions. Automatic white balance control proposed by an available commercial camera is not sufficient to provide reproducible color classification. A device-independent color representation may be obtained by applying a chromatic adaptation transform, from a calibrated color checker pattern included in the field of view. Instead of using the standard Macbeth color checker, we suggest to select judicious colors to design a customized pattern from contextual information. A comparative study demonstrates that this approach insures a stronger…
Creative interpretation in web design experience
2017
Insight into how people mentally represent, and thus, make sense of visual designs is the key to understanding how people interact with technological devices. This paper presents a study in which participants were asked to write their interpretations of two webpage design examples, based on what they thought they would say and what would remain as a thought. The data comprised 80 3E templates (N = 40), a template allowing participants to express experiences through writing and drawing. Inductive data analysis through a phenomenological lens revealed that supposed mental and verbal representations concentrated on the following design properties: colors, themes, interface layout and quality, …
HOWERD: A Hidden Markov Model for Automatic OWL-ERD Alignment
2016
The HOWERD model for estimating the most likely alignment between an OWL ontology and an Entity Relation Diagram (ERD) is presented. Automatic alignment between relational schema and ontology represents a big challenge in Semantic Web research due to the different expressiveness of these representations. A relational schema is less expressive than the ontology; this is a non trivial problem when accessing data via an ontology and for ontology storing by means of a relational schema. Existent alignment methodologies fail in loosing some contents of the involved representations because the ontology captures more semantic information, and several elements are left unaligned. HOWERD relies on a…
Representações sociais, sens pratique, poder simbólico e o processo de construção do ser docente
2019
A partir de las elaboraciones teóricas de los fundadores del campo de investigación de las representaciones sociales, se pretende avanzar en la construcción de un diálogo entre esta teoría y la praxis social de Pierre Bourdieu, centrándose en la relación entre las representaciones sociales, la praxis sensorial (como manifestación del hábito) y el poder simbólico, dimensión ausente en el modelo moscoviciano. La base empírica a partir de la cual se desarrollan las reflexiones presentes en este artículo se apoya en investigaciones realizadas sobre el proceso de construcción del ser docente, en la realidad de algunas ciudades del nordeste brasileño. En este sentido, se destaca lo que se cree qu…
Les représentations spatiales de concepts scientifiques : inventaire et diversité
1994
The consultation of twelve journals (French and English language) that deal with science education, for the years 1991 to 1993, allowed us to summarize the use of spatial representations of scientific concepts in didactics research. Two main results were produced from this study : there has not been much work published with spatial representations, and what has been published is very heterogeneous. Analysis of this diversity does not always allow us to understand the authors’ objectives and obliges researchers in didactics to think about the nature and role of spatial representations in the construction of scientific knowledge.