Search results for "Advocacy"
showing 10 items of 56 documents
Extending customer relationship management. From empowering firms to empowering customers
2013
Purpose – The focus of customer relationship management (CRM) literature has been predominantly on the firm perspective and on IT, not on customer or service orientation and value co-creation. This paper seeks to explore and analyse contemporary CRM frameworks and suggests future research directions. To achieve this, a thorough literature review on CRM is conducted focusing on recent advances within CRM. This provides a good basis for critically analysing the current status of both CRM theory and practice. Design/methodology/approach – The paper reviews CRM literature published 2003-2011. Based on the literature review, it introduces a conceptual framework of the changing role of customer d…
Customer’s role in knowledge management and in the innovation process: effects on innovation capacity and marketing results
2016
Scholars have acknowledged customer knowledge management (CKM) as a key strategic resource for improving innovation and supporting long-term customer relationship management. This study provides a deeper understanding of the internal antecedents of business innovation capacity overcoming previous approaches. A model that had not previously been tested was used to analyse the role of customer collaboration and CKM – measured as a second-order construct – in innovation processes and marketing results. To test the model, structural equation modelling (partial least squares) was applied to a random sample of 210 Spanish companies. Results confirm that CKM and customer collaboration are antecede…
Measuring the antecedents of e-loyalty and the effect of switching costs on website
2010
This paper deals with the process by which electronic customer loyalty (e-loyalty) is formed. The twofold aim is to analyse e-loyalty, describing its development in terms of how it is influenced by several determinants and to study potential barriers to switching which significantly affect the repeat purchase decision. In particular, an integrating theoretical framework is proposed to determine the e-loyalty dependency of electronic service quality and perceived value, and how this last relationship can be moderated by switching costs. Results offer evidence for the important role of customer's perceptions of e-service quality and value in e-loyalty. Proposals are made of how companies that…
Key Drivers of Customer Loyalty to Web 2.0 Accommodation Services: An Abstract
2017
Online travel communities are regarded as a key communication channel for web-based marketing in the travel industry (Bilgihan et al. 2016; Filieri 2015). The aim of this paper is to gain insight on key drivers of customer loyalty to websites selling accommodation services in online travel communities. We go beyond satisfaction, taking into account emotions and social influences. This paper intends to make three contributions. Firstly, it develops a conceptual model of the relationships between emotion factors and their direct (satisfaction) and indirect (trust, attitude and loyalty) outcome variables. Secondly, although the linear relationship between satisfaction, trust and loyalty seems …
Analyzing varieties of (post-enlargement) Europeanization in CEE advocacy organizations across policy fields
2021
This article aims to explain Europeanization processes among advocacy organizations from four post-communist states—Poland, Hungary, Slovenia, and the Czech Republic—which have been subject to strong Europeanization pressures before and after the European Union accession. The authors aim to identify how Central and Eastern European organized interests have adapted their organizational logics to a changing environment in the post-enlargement phase. Specifically, we address the following questions: How do various levels and dimensions of Europeanization of interest organizations differ across policy fields and countries and what determines this diversity? What are the strongest predictors of …
Pastoralists are peoples: Key issues in advocacy and the emergence of pastoralists' rights
2017
This article deals with the rights-based approach to development that in the last decade has informed discourse on pastoralism. It focuses on the organisations that have engaged in pastoral advocacy at the global level, considering the dynamic conceptions of development, human rights and policy that provide their cultural and operative background. It outlines the convergence of indigenous rights with the core challenges of pastoralism, and the emergence of the new concept of 'pastoralists' rights', eventually considered as a separate domain. It argues that the mobility paradigm of pastoral development may not by itself provide an adequate answer to the problems of pastoral communities, unle…
Market-driven product and service design: Bridging the gap between customer needs, quality management, and customer satisfaction
2000
Bridging the gap between a firm's internal quality improvements and external measures of customer needs and satisfaction is an important yet complex translation process. The process has traditionally been studied within two very different domains. An external focus on customers has been the domain of marketers. Manufacturing and engineering-based approaches to quality management and improvement have traditionally taken a more internal, process improvement focus. Both areas have recognized the need to broaden thier focus and bridge the gap between internal quality and external customers needs and satisfaction. This paper offers a framework to integrate these two domains. A case study is pres…
The meaning of dignity in nursing home care as seen by relatives
2014
Background: As part of an ongoing Scandinavian project on the dignity of care for older people, this study is based on ‘clinical caring science’ as a scientific discipline. Clinical caring science examines how ground concepts, axioms and theories are expressed in different clinical contexts. Central notions are caring culture, dignity, at-home-ness, the little extra, non-caring cultures versus caring cultures and ethical context – and climate. Aim and assumptions: This study investigates the individual variations of caring cultures in relation to dignity and how it is expressed in caring acts and ethical contexts. Three assumptions are formulated: (1) the caring culture of nursing homes inf…
Al di là dell’opposizione tra “malessere concettuale” e “cattiva coscienza”. Sul disagio dell’antropologia contemporanea di fronte al maltrattamento …
2021
In this paper I propose a critical examination of the ways in which the intersections between violence, suffering and domination in some of the main new directions of the anthropological study of the relationships between humans and other animals, notably Ingold's approach, Descola’s theory of “schemas of the practice”, and multispecies ethnography. Apparently, and despite the emphasis given to the sentience and forms of agency of non-human animals, as well as to their being active coparticipants, together with humans, in the construction of social networks and the habitats that bind both, these intersections do not occupy a prominent place in these approaches, both from the point of view o…
Results from Finland’s 2014 Report Card on Physical Activity for Children and Youth
2014
The Finnish 2014 Report Card on Physical Activity (PA) for Children and Youth is the first assessment of Finland’s efforts in promoting and facilitating PA opportunities for children and youth using the Active Healthy Kids Canada grading system. The Report Card relies primarily on research findings from 6 Research Institutes, coordinated by the University of Jyväskylä. The Research Work Group convened to evaluate the aggregated evidence and assign grades for each of the 9 PA indicators, following the Canadian Report Card protocol. Grades from A (highest) to F (lowest) varied in Finland as follows: 1) Overall physical activity—fulfillment of recommendations (D), 2) Organized sport participat…