Search results for "BLIS"

Barriers to Integrated Marketing Communications: The Case of Latvia (small markets)

2012

Abstract No promotional tool should be used in isolation or without regard to the others; hence there is a trend toward integrated marketing communications. Many conclusions of researchers and most of the studies justify the effectiveness of the IMC and point to multiple advantages in comparison to the classical MC. In comparison to the classical MC, the IMC also in small markets declare exigency and ensure higher effectiveness. But the development and application of the IMC also has several problems or barriers. The purpose of this study is to investigate barriers to Integrated Marketing Communications in Latvian market (small markets). According to accomplished interrogation, the most imp…

De la bonne utilisation des résultats d'enquête d'insertion ?

2011

Paru dans net.doc, n°92, mai 202; Cette communication s'interroge sur les possibilités d'évaluer les universités en ce qui concerne leur mission d'insertion professionnelle.

Can business model innovation help SMEs in the food and beverage industry to respond to crises? Findings from a Swiss brewery during COVID-19

2021

PurposeThe purpose of this paper is to show how different business model innovations (BMIs) help small and medium-sized enterprises (SMEs) in the food and beverage industry to navigate turbulent and uncertain environments such as the coronavirus economic crisis (COVID-19).Design/methodology/approachThe paper adopts an in-depth case study approach and uses a dynamic business modeling (DBM) approach to analyze how a pioneer craft brewery in Switzerland implemented innovative actions undertaken during the COVID-19 pandemic.FindingsThe paper offers a novel framework describing three processes helping SMEs to implement innovations in their business model (BM) to respond in an effective way to cr…

Juridiskā zinātne, Nr.7:

2014

Starptautiskās zinātniskās konferences "Tiesību-politiskā situācija Baltijas jūras reģionā pirms un pēc Pirmā pasaules kara (1917–1922). Jaunu valstu dibināšana un to konstitucionāli tiesiskā dimensija" materiāli

Place à une gestion managériale dans les écoles : Le collège apprenant Ou l'introduction d'innovations managériales dans une structure publique dans …

2019

Thème du colloque : «Territoires intelligents et management public durable (smart cities and sustainable public management)»; International audience

Ethical Demands and Responsibilities in Online Publishing: The Finnish Experience

2014

Rapid advancement of online communication and publishing poses new challenges to media policy-makers and regulators for both statutory regulation and self-regulation. For journalists, ‘the Internet shapes and redefines a number of moral and ethical issues … when operating online or making use of online resources’ (Deuze and Yeshua, 2001: 276).

Pentru viaţa lumii: Către un etos social al Bisericii Ortodoxe [For the Life of the World: Toward a Social Ethos of the Orthodox Church], Revelatio. …

2021

Effets d'établissement sur l'insertion professionnelle des diplômés du supérieur : une comparaison de six pays européens et le Japon

2003

Communications du colloque "L'enseignement supérieur en questions" qui s'est tenu les 16 et 17 mai 2002 à Bordeaux, organisé par le Réseau d'Étude sur l'Enseignement Supérieur (RESUP); International audience

Debating Europe: Effects of the “Eurovision Debate” on EU Attitudes of Young German Voters and the Moderating Role Played by Political Involvement

2016

In the run-up to the elections to the European Parliament in 2014, EU citizens had the unprecedented opportunity to watch televised debates between the candidates running for president of the European Commission. The most important debate was the so-called "Eurovision debate", which was broadcasted in almost all EU member states. In this study we explore the responses of a sample of 110 young German voters, who watched this debate, to the candidates' messages and whether exposure to the debate caused a shift in the respondents' attitudes towards the EU. Combining data from a quasi-experiment, real-time response data, and data from a content analysis of the debate, we find that respondents' …

Five Years of the Citizens Directive in the UK - Part 1

2011

This two-part article reviews how the UK authorities have fared in the practical application of Directive 2004/38/EC in the five years since it entered into force. It identifies and examines the most common problems faced by EU citizens when seeking to have their rights recognised by the UK authorities applying the Immigration (European Economic Area) Regulations 2006 by reference to questions and complaints received by Your Europe Advice. In examining the experience of EU citizens and their family members living in the UK, account is taken of a number of recent judgments of the European Court of Justice concerning EU citizenship, including Metock, Lassal, Eman & Sevinger and Ruiz Zambrano.…