Search results for "Bran"

Delivery of proteins into living cells by reversible membrane permeabilization with streptolysin-O

2001

The pore-forming toxin streptolysin O (SLO) can be used to reversibly permeabilize adherent and nonadherent cells, allowing delivery of molecules with up to 100 kDa mass to the cytosol. Using FITC-labeled albumin, 10 5 –10 6 molecules were estimated to be entrapped per cell. Repair of toxin lesions depended on Ca 2+ -calmodulin and on intact microtubules, but was not sensitive to actin disruption or to inhibition of protein synthesis. Resealed cells were viable for days and retained the capacity to endocytose and to proliferate. The active domains of large clostridial toxins were introduced into three different cell lines. The domains were derived from Clostridium difficile B-toxin and Clo…

Are Brands Postmodern Relics? Taking a Closer Look at New Sacred Objects

2011

Summary : Ever since the Church lost its monopoly on the sacred, no longer able to solely determine its form or contents, the social sphere has gradually taken over this value, applying it to new human and social objects. As a result, the modes of expression of the sacred have multiplied, along with the subjective and intimate experiences of modern individualism. Among the vast number of potential manifestations of this value, to which almost everything now seems to aspire, this paper will concentrate on commercial brands as vectors of meaning, with the hypothesis that some of them seek to position themselves, in postmodern society, as new figures of the sacred. This area of study is close …

Rozliczalność jako element jakości procesu demokratycznego w systemie instytucjonalnym III Rzeczypospolitej

2018

The term “accountability” refers to a manner of assuming responsibility, in particular a relevant verifi - cation of particular actions and processes located in time and assigned to a concrete subject. Usu ally the following two types of accountability are identifi ed: inter-institutional (horizontal) accountability and electoral (vertical) accountability. Accountability applies primarily to the executive branch of government, but it is included in the much wider range of the accountability of the particular institutions of a political system. It constitutes an element of the quality of democracy. There have been oscillations in the level of accountability in the political system of the Pol…

Stan i perspektywy rozwoju szkolnictwa zawodowego

2018

Szkolnictwo zawodowe znajduje się obecnie na początku zmian, które rozpoczęły się od aktualizacji klasyfikacji zawodów oraz wprowadzenia szkół branżowych. W niniejszym artykule podjęto próbę subiektywnej oceny propozycji wprowadzanych rozwiązań dotyczących podniesienia efektywności kształcenia zawodowego i zwiększenia jego prestiżu w społeczeństwie na tle oczekiwań rynku pracy.

Safety and Tolerance Evaluation of Milk Fat Globule Membrane-Enriched Infant Formulas: A Randomized Controlled Multicenter Non-Inferiority Trial in H…

2014

ObjectiveThis multicenter non-inferiority study evaluated the safety of infant formulas enriched with bovine milk fat globule membrane (MFGM) fractions.MethodsHealthy, full-term infants ( n = 119) age ≤14 days were randomized to standard infant formula (control), standard formula enriched with a lipid-rich MFGM fraction (MFGM-L), or standard formula enriched with a protein-rich MFGM fraction (MFGM-P). Primary outcome was mean weight gain per day from enrollment to age 4 months (non-inferiority margin: –3.0 g/day). Secondary (length, head circumference, tolerability, morbidity, adverse events) and exploratory (phospholipids, metabolic markers, immune markers) outcomes were also evaluated.Res…

A New Development in Online Marketing: Introducing Digital Inbound Marketing

2015

This paper addresses the conceptualization, scale development and scale validation related to the study of consumer engagement in online settings. It first reviews this concept and draws attention to the multidimensionality of the construct, considering the underlying cognitive, emotional, and behavioral dimensions of consumer engagement. Then, it presents the foundation of this concept in relationship marketing and adds support to this proposition. Further, it proposes the construction and psychometric assessment of a 37 scales that examine all three dimensions, based on an international sample of 110 respondents who engage with a brand on a social media network. Based on multiple and succ…

When Social Media Influencers Go Political: An Exploratory Analysis on the Emergence of Political Topics Among Finnish Influencers

2022

Social media influencers are often understood as non-political actors who, due to the impact they exert on their followers’ purchase decisions and brand attitudes, play an important role in marketing and branding. In recent years, various influencers have addressed political issues during important political events such as elections. This political aspect of social media influencing has not received much scholarly interest thus far. In one of the first exploratory studies on the topic, we surveyed over one hundred Finnish influencers and investigated the degree to which they engaged with political topics. Our results show that political topics are commonly brought up among Finnish influence…

Marche sportive e modelli di corpo

2010

Questa non è una dieta. Linguaggi e strategie del dimagrimento

2014

Stare a dieta è un modo di vivere, tutti stiamo in qualche modo in una dieta. A tavola siamo sempre più circondati da tribù di foodies in qualche regime particolare (senza glutine, senza carne né pesce, senza lattosio, senza sale, solo per citarne pochissimi) e cucinare è diventato un districarsi tra esigenze e capricci, bisogni e voluttà dei convitati. Non ci cureremo in questo saggio delle motivazioni che, in linea di principio, stanno alla base delle scelte alimentari, se siano dettate da bisogni fisici, quindi “reali” e “funzionali”, come nel caso di chi soffre di intolleranze o altri disturbi di salute, oppure se siano guidate da decisioni esistenziali (vegetariani, vegani, crudisti ec…

Brand language. Methods and models of semiotic analysis

2015

There are several reasons why scrutinizing brands from a semiotic point of view is mandatory. Some of them are technical, and relate to the fact that brands are above all pieces of communication; others pertain to a recent and pervasive cultural phenomenon whereby brands have migrated from marketing to everyday social life. A brand is a mark, a sign that, by producing various possible meanings, generates pragmatic effects on subjects and objects: it identifies, transforms and gives them value(s). A wide roster of social phenomena are rooted in brands as signs: communication strategies, production and reception of discourses, inter-subjective dynamics, changes in a collective imaginary, iden…