Search results for "COMMITMENT"
showing 10 items of 271 documents
Motivational drivers of behavioral online brand engagement in content consumption context : examining brand commitment and trust in online content as…
2015
The Internet has become increasingly important for companies in recent years. However, online environment possesses many challenges for both managers and researchers. Moreover, it is not until recently engagement concept has begun to emerge in the marketing literature. However, it is known that engagement has a strong influence on many favorable customer outcomes. Thus, engagement is a fruitful research topic in online environment. The purpose of this explanatory study is to examine behavioral dimension of online brand engagement in context of content consumption. This study examines the effects of five motivational drivers (community, information, entertainment, identity, and remuneration)…
Political practices of the judges in the city of Valencia. 14th -15th centuries
2020
L’anàlisi detallada dels compromisos personals i institucionals assumits públicament pels Jurats de la ciutat de València, en cronologies molt concretes, permet observar quines eren les principals preocupacions del govern municipal i avaluar en elles el grau de preeminència dels interessos del patriciat urbà. El creixent nombre de competències i obligacions adquirides per aquest executiu de govern se sincronitza amb el propi desenvolupament diacrònic de l’administració municipal. Les dades contingudes en l’acta del jurament institucional dels Jurats, documentada anualment des de 1325 als Manuals de Consells (llibres d’actes municipals) ens possibilita aquest estudi de base documental que pr…
The effects of mobile banking application user satisfaction and system usage on bank-customer relationships
2016
This study examines mobile banking (m-banking) application usage in Finland by linking it with customer-bank relationship development. Specifically, we examine how usage is related to relationship commitment, overall satisfaction, intention to recommend the bank and future intentions to remain with the bank. A survey was used to collect data from experienced mbanking application users. In total, 273 valid responses were received. The results support the hypotheses and reveal that user satisfaction with m-banking application usage has a strong positive association with usage of m-banking applications. Usage, in turn, was positively related to all examined bank-customer relationship related v…
LEADERSHIP VALUES IN TRANSFORMATION OF ORGANIZATIONAL CULTURE TO IMPLEMENT COMPETITIVE INTELLIGENCE MANAGEMENT: THE TRUST BUILDING THROUGH ORGANIZATI…
2015
The purpose of this paper is to explore the role of leadership values in changing of organizational culture to implement competitive intelligence. General criteria and values should be defined for observance in the processes of competitive intelligence management. Organizational culture can be supportive of changes when it corresponds with the prevailing values. The aim of this study was to do an investigation within companies in Latvia, research the scientific resources on this matter as well as understand the leadership values that stimulate the successful implementation of competitive intelligence management. The study was performed in two stages: first, the examination of the process of…
The effect of organizational separation on individuals' knowledge sharing in MNCs
2017
Abstract The ability of an organization to apply knowledge globally has been conceptualized as critical for the existence of multinational corporations (MNCs). We argue for an organizational separation effect on knowledge sharing that challenges the view of the MNC as a latent social community. Using a unique data-set of more than 4000 individual responses from an MNC, Telenor, we test how three types of drivers for individuals’ knowledge sharing – individuals’ motivation, and individuals’ perceptions of organizational values and organizational work practices – work differently within, as opposed to across, business units. Our analysis suggests that while intrinsic motivation, innovative va…
Assessing the impact of organizational learning capability on product innovation performance: An empirical test
2008
This paper examines how organizational learning capability affects product innovation performance. We define organizational learning capability through five dimensions or mechanisms: experimentation, risk taking, interaction with the external environment, dialogue and participative decision making. The impact of these mechanisms on product innovation performance is also analyzed. We use structural equations modeling to test our research hypotheses on a data set from the ceramic tile industry. Results support our conceptual model and underline the importance that learning has for innovation performance. Implications of the findings for both academics and practitioners are examined. © 2007 El…
Online content consumption experiences as drivers of engagement behaviors and recommendation intention
2017
Internet ja sosiaalinen media ovat luoneet uusia tapoja yrityksille olla vuorovaikutuksessa nykyisten ja potentiaalisten asiakkaiden kanssa. Yritysten päättäjät ovat tietoisia sitoutuneiden asiakkaiden tuomista positiivisista vaikutuksista yritykselle. Sitoutuneet asiakkaat ovat usein tyytyväisiä, uskollisia ja osapuolten välillä vallitsee luottamus. Tämän tutkimuksen tarkoituksena on selvittää joitakin asiakassitoutumiseen johtavia tekijöitä sekä sitä seuraavia asioita. Asiakkaiden itse kokemia ja raportoimia aikomuksia voidaan käyttää ennustamaan esimerkiksi tulevaa myyntiä. Sisältömarkkinoinnin rooli on kasvanut viime aikoina ja mielenkiintoisten sisältöjen tuotannon tarkoituksena on hou…
Los pasos apresurados, de Dacia Maraini
2012
Passi affrettati (Pasos apresurados) es una obra nacida en el año 2005 de la mano de Dacia Maraini, su autora, una mujer experimentada y relevante en el campo de las letras y del teatro italiano. De duración corta-media se propone clara y directamente como un teatro de intervención social sobre el maltrato y la violencia contra las mujeres. Parte de la narración-representación de ocho historias «ejemplares» verídicas, procedentes de diversas partes del mundo, protagonizadas por mujeres. Prevé un formato de lectura dramatizada de fácil transporte y siempre un debate final con el público asistente. Su alta eficacia queda probada por las numerosas representaciones exitosas habidas, normalmente…
Conscious Entertainment: Commitment in the Reggae Lyrics of Clinton Fearon and Protoje
2016
International audience; This article provides an analysis of the lyrics of Clinton Fearon and Protoje, two major figures of contemporary Jamaican popular music. They are consistently described as committed singers/songwriters and proficient lyricists in a context where reggae music and culture are seen as falling into the excesses of violence and “slackness.” A study of commitment in their respective last two albums will show that despite some contradictions, conscious reggae is still alive today.
On Uganda government’s commitment to the development and implementation of the mother tongue education policy in post-2015 era
2018
The year 2015 was set as deadline to realise the Millennium Development Goals (MDGs) which were authored in 2000 by 189 states in the world. Language is at the heart of MDGs (Barron, 2012; Romaine, 2013). Some scholars look at language (development) as a measure and/or determinant of development (e.g. Romaine, 2013). This paper examines Uganda’s commitment to the development and employment of mother tongues in education as a way of realising the quality of education in Uganda. It is important to reflect on the trend and level of mother tongue development and employment in education in Uganda to chart the way forward for the post-2015 period. The paper draws from different studies and report…