Search results for "Communication."
showing 10 items of 9236 documents
The Development of the TPR-DB as Grounded Theory Method
2018
Abstract Initial versions of the translation process research database (TPR-DB), were released around 2011 in an attempt to integrate translation process data from several until then individually collected and scattered translation research projects. While the earlier individual studies had a clear focus on quantitative assessment of well-defined research questions on cognitive processes in human translation production, the integration of the data into the TPR-DB allowed for broader qualitative and exploratory research which has led to new codes, categories and research themes. In a constant effort to develop and refine the emerging concepts and categories and to validate the developing the…
Analysis of New Concept English from the Perspective of Cross-cultural Communication–A Case Study in Book 2
2018
New Concept English (NCE) is a series of English language textbooks, four volumes in total, which have gained national popularity and wide acceptance by English teachers, learners and parents in China. In the academic circle, apart from the analysis of the contents of NCE, which has been mostly discussed, many contrast studies between NCE and other English course-books are not new topics either. This paper focuses on the analysis of NCE from the perspective of cross-cultural communication and develops a detailed study on the second volume based on eight parameters: norm, value, art, custom, religion, language, ways of life, material culture. Hopefully, the current study will shed new light …
Pragmalinguistic Categories in Discourse Analysis of Science Journalism
2016
AbstractDrawing on selected approaches from pragmatics, functional linguistics, discourse space theories and evaluation theories, this article proposes a methodological framework for the study of science journalism. It presents the institutional context of science journalism, which is considered a hybrid discourse, as it combines features of science communication and of market-driven journalism, particularly the need for the coverage to meet the criteria of newsworthiness. To enable the study of how science journalists tend to engage the readers linguistically without foregoing the appearances of credibility, the article demonstrates the analytic potential of such pragmalinguistic categorie…
Children’s beliefs about bilingualism and language use as expressed in child-adult conversations
2017
AbstractThe aim of this article is to describe young children’s beliefs about language and bilingualism as they are expressed in verbal utterances. The data is from Swedish-medium preschool units in three different sites in Finland. It was generated through ethnographic observations and recordings of the author’s interactions with the children. The meaning constructions in the interactions were analyzed mainly by looking closely at the participants’ turn taking and conversational roles. The results show that children’s beliefs of bilingualism are that you should use one language when speaking to one person; that languages are learnt through using them; and that the advantage of knowing more…
“You’re So Not Going to Believe This”:
2017
Mark Baker (2015),Case: Its principles and parameters
2018
Four Potential Meanings of Double Negation
2016
The figurative use of double negations (not uninteresting, not unhappy) has been described by linguists and rhetoricians with regards to the rhetorical figure litotes. Both mitigation and strengthening have been proposed as aims of litotes (Horn, 1989; Krifka, 2007; van der Wouden, 1996). An analysis of the construction nicht un-adjective (not un-adj.) on the basis of German corpora leads to a coherent system of pragmatic functions for this sort of double negations. The construction can function as denial, potential presumption denial, mitigation or understatement. Nevertheless, litotes exemplifies the “indeterminate nature of figurative meaning” as suggested by Colston/Gibbs (2012: 259) in…
Word classes and the scope of lexical flexibility in Tongan
2017
Abstract Tongan is an Oceanic language belonging to the Polynesian subgroup. Based on previous work (Churchward 1953, Tchekhoff 1981, Broschart 1997), Tongan has been classified as a 'flexible' language by various typological approaches on word classes (Hengeveld 1992, Rijkhoff 1998, Croft 2001). This means that lexical items are per se not categorised in terms of major word classes, but they can function as noun, verb, adjective and manner adverb without morphosyntactic derivation. However, not all lexemes are entirely flexible occurring within all these constructions. So the crucial issue of how flexible Tongan really is remains. This question will be addressed by a survey based on a comb…
The Latvian referendum on Russian as a second state language, February 2012
2016
On 18 February 2012 Latvian citizens participated in a referendum on making Russian a second official (“state”) language. The proposal was rejected by three-quarters of voters. There is a complex background to language policy in Latvia, where since regaining independence in 1991 the country has promoted Latvian as the only state language, though Russian and other languages are widely used at a societal level. The language law and associated citizenship law in Latvia (as in Estonia) have received considerable commentary, with recent significant writings disagreeing strongly regarding their interpretation. These laws have also very often been criticized by both European institutions and by Ru…
Persuading consumers: The use of conditional constructions in British hotel websites
2018
Hotel websites display textual and non-textual strategies with the aim of turning online visitors into customers. This article focuses on two related textual aspects: how consumers are discursively construed and how conditional constructions are used in order to persuade and convince consumers of the adequacy of the hotel. The framework adopted for the analysis combines Stern’s notion of ‘implied consumer’ with a corpus-driven approach. The corpus data comprises 114 British hotel websites and totals half a million words. This is a subcorpus of COMETVAL, a database compiled at the University of València. The results reveal the importance of a number of words that address consumers directly o…