Search results for "Conceptual model"
showing 10 items of 110 documents
An algebra for the manipulation of conceptual spaces in cognitive agents
2013
According to Gärdenfors, the theory of conceptual spaces describes a level of representation present in some cognitive agents between a sub-conceptual and a symbolic level of representation. In contrast to a large part of contemporary philosophical speculation on these matters for which concepts and conceptual content are propositional, conceptual spaces provide a geometric framework for the representation of concepts. In this paper we introduce an algebra for the manipulation of different conceptual spaces in order to formalise the process whereby an artificial agent rearranges its internal conceptual representations as a consequence of its perceptions, which are here rendered in terms of …
CONCEPTUAL MODEL IN INTEGRATED MARKETING COMMUNICATION
2018
Integrated marketing communications are developing, with IMC approaches to communication with consumers seeing further enhancements in the scientific literature. However, in order to reach the marketing targets, a variety of IMC tools may be used in combination when implementing marketing activities. Despite each IMC tool in itself being highly distinctive, they all depend on each other in the creation of product consumption value and the enhancement of economic, communicational and social benefits. Purpose of the paper: The goal of the research is to assess the integrated marketing communications used in the marketing strategy of Latvian food retail chains. Methodology/methods: The followi…
The Shape of Interoperability: Reviewing and Characterizing a Central Area within eGovernment Research
2012
Interoperability has been discussed and studied for more than a decade. While early discussions were very conceptual, interoperability is increasingly seen as one of the key enablers of the promised benefits from eGovernment. Consequently, and not surprisingly, a considerable amount of research has been published related to interoperability. However, a conceptual model of the interoperability domain is currently missing. We thus propose such a model based on an extensive review of a subset of the eGovernment literature published in highly ranked information systems, public administration and eGovernment journals. The model outlines and discusses actors, activities, contextual factors, effec…
Towards More Efficient Incentives for Agri-environment Measures in Degraded and Eroded Vineyards
2015
Evaluating the economic damage caused by soil erosion is important. In addition to increasing the awareness of the problem among farmers and policy makers, evaluation of the economic damage caused by erosion can promote the implementation of more sustainable soil management practices. In the present study, we describe a new approach to evaluate incentives for the adoption of agri-environment measure (AEM) in degraded and eroded vineyards. To estimate this incentive, the replacement cost (RC) and the loss of income are calculated when the vineyard is managed with conventional tillage versus a cover crop (AEM). Our findings show that the incentive could range from the loss of income due to AE…
Over-ordering and food waste: The use of food delivery apps during a pandemic
2021
There is a paucity of research on the role of food delivery apps (FDAs) in food waste generation. This gap needs to be addressed since FDAs represent a fast-growing segment of the hospitality sector, which is already considered to be a key food waste generator globally. Even more critically, FDAs have become a prominent source of ordering food during the COVID-19 pandemic. In addition, the growing usage of FDAs warrants an improved understanding of the complexities of consumer behavior toward them, particularly during a health crisis. The present study addresses this need by examining the antecedents of FDA users’ food ordering behavior during the pandemic that can lead to food waste. The s…
Conceptualizing engagement in the mobile context
2016
This conceptual study answers how engagement is defined and conceptualized in the mobile service/technology context. A systematic literature review was conducted in the fields of business and human-computer interactions to achieve this objective. The 22 studies included in the final analysis are classified into two categories that distinguish the main perspectives of mobile engagement. This study demonstrates that prior research has either conceptualized mobile engagement as a behavioral activity (i.e., using or interacting with mobile service/technology) or has perceived it holistically as customer engagement that occurs in a mobile environment. Based on the analysis, it is proposed that c…
Development of Data Warehouse Conceptual Models
2011
There are many methods in the area of data warehousing to define requirements for the development of the most appropriate conceptual model of a data warehouse. There is no universal consensus about the best method, nor are there accepted standards for the conceptual modeling of data warehouses. Only few conceptual models have formally described methods how to get these models. Therefore, problems arise when in a particular data warehousing project, an appropriate development approach, and a corresponding method for the requirements elicitation, should be chosen and applied. Sometimes it is also necessary not only to use the existing methods, but also to provide new methods that are usable i…
Documenting Napping: The Agentic Force of Documents and Human Action
2015
The article examines the question of the agentic force of documents in institutional practices and proposes a conceptual model of the agentic relation between documentation and human actors. For this aim, it presents an empirical case study of Finnish early childhood education and care. The study deals with individual education plans (IEPs), which are an example of child documentation that aims at an individualised and participatory pedagogy. The analytical focus is on a single topic of an IEP, the child’s afternoon naps, and how these are negotiated in the three-party encounter between a parent, a practitioner and the IEP document. The theoretical framework draws on the theories of documen…
Entrepreneurial Intentions: Moving the Field Forwards
2021
The purpose of this article is to articulate reasoning as to why there is a pressing need for a contextually based temporal approach towards the study of entrepreneurial intentions. Having done so, a potential means by which this can be achieved is put forth through assuming a socially situated perspective that links intentions, the entrepreneurial process of new venture creation, and a model of action abstractness. A conceptual model is proposed taking into consideration the entrepreneurial intention domain ‘as is’, ‘as should be’ and ‘as could be’. Value of current practice is assessed and challenged in a bid to stimulate new thinking in the area. The dynamic model provided contributes t…
Explaining User Experience in Mobile Gaming Applications: An fsQCA Approach
2019
Purpose In the complex ecosystem of mobile applications multiple factors have been used to explain users’ behavior, without though focusing on how different combinations of variables may affect user behavior. The purpose of this paper is to show how price value, game content quality, positive and negative emotions, gender and gameplay time interact with each other to predict high intention to download mobile games. Design/methodology/approach Building on complexity theory, the authors present a conceptual model followed by research propositions. The propositions are empirically validated through configurational analysis, employing fuzzy-set qualitative comparative analysis (fsQCA) on 531 a…