Search results for "Content"
showing 10 items of 1859 documents
Understanding brand strategy adoption by high tech SME managers
2014
Content-oriented consumer engagement online : cognitive and affective brand effects of SME's thematic content strategy
2013
Aqueous foam as the carrier phase in the deposition of fibre networks
2015
An Original Approach to Active Climate Control Based on Equilibrium Moisture Content (EMC) as Set Point in a Middle-Age Building in Palermo, Italy
2019
In the frame of a more sustainable approach to climate control, a long term strategy has been developed and is under advanced phase of implementation by technical staff of the University of Palermo in an important building, Palazzo Steri, owned by the University. The monumental room under climate control, the Sala dei Baroni (also known as Sala Magna), has a precious wooden ceiling where the previously loadbearing elements are covered with wooden painted panels. Many of them, painted in the fourteenth c, underwent important restorations in the past due to climate related damage (cracks, warpings, paint layer delamination) and biological infestations. The room is currently undergoing an impo…
Modeling user preferences in content-based image retrieval: A novel attempt to bridge the semantic gap
2015
This paper is concerned with content-based image retrieval from a stochastic point of view. The semantic gap problem is addressed in two ways. First, a dimensional reduction is applied using the (pre-calculated) distances among images. The dimension of the reduced vector is the number of preferences that we allow the user to choose from, in this case, three levels. Second, the conditional probability distribution of the random user preference, given this reduced feature vector, is modeled using a proportional odds model. A new model is fitted at each iteration. The score used to rank the image database is based on the estimated probability function of the random preference. Additionally, so…
Regional newspapers’ sourcing strategies: Changes in media-citation and self-citation from a longitudinal perspective
2018
In the light of profound transformation processes shaping news media markets during the last decade, in particular local and regional news markets are confronted with consolidation and concentration processes. As a result, newspaper organizations are required to adapt their organizational strategies and editorial routines to face these challenges. Among journalistic routines, the use of sources is a prime example for an analysis of changing patterns in news production. This article investigates regional newspaper’s use of self- and media-citations in a longitudinal design (1995, 2006, 2015). Based on a content analysis of German regional newspapers (N = 4713 articles), we illustrate changi…
Election Campaigning Online
2005
This article presents an integrated quantitative analysis of the functional, formal and content-related aspects of German political party websites during the 2002 National Elections. The analysis is guided by the normalization hypothesis of cyberspace, which infers a transfer of ‘real-world’ features of politics to the Internet. Results provide empirical evidence of a limited normalization in German e-campaigning: indeed, German party websites primarily serve information functions while neglecting interactive features. Yet, no overall gap in professionalism is found between major and minor parties analysed. Finally, online campaigning is dominated by a high level of self-referentiality but…
2020
The current media environment is primarily characterised by a large amount of information and, in contrast, rather fragmented audience attention. This is especially true for social media, particularly Facebook, which have become important news sources for many people. Journalists cannot help but publish content on Facebook if they want to reach the part of their audience that mainly—or even only—consumes news there. On Facebook, journalists are at the mercy of the algorithm that determines the visibility of their content. Because user engagement is a crucial factor in the algorithm, concerns have been raised that journalists are abandoning their normative quality standards to make the news …
The European media discourse on immigration and its effects: a literature review
2018
To understand public opinion about immigration in Europe, one has to understand the media’s role in it. We present a literature review on research on media discourse on immigration and their effects. Despite differences in the way immigration and migrant groups are represented in European media, we can observe common patterns. Migrants are generally under-represented and shown as delinquents or criminals. Although, media framing differs based on specific migrant groups the discourse is focusing on, immigration coverage is often negative and conflict-centred. Frequent exposure to such media messages leads to negative attitudes towards migration, may activate stereotypical cognitions of migra…
Taking Online Search Queries as an Indicator of the Public Agenda
2016
Recently, several studies suggested that the amount of online search queries can be used as an indicator of the public agenda. Based on former research by the authors, this article discusses the role of public uncertainty as another factor influencing search queries. Therefore, the influence of media coverage on Wikipedia searches concerning two issues is compared: one issue with uncertainty (the Enterohaemorrhagic Escherichia coli [EHEC] epidemic), and one without uncertainty (unemployment). Analyses show much stronger correlations in the case of EHEC, which suggests that online search behavior may especially be used as an indicator of the public agenda in case public uncertainty exists.