Search results for "Cybernetics"
showing 10 items of 331 documents
Optical Remote Sensing in Urban Environments
2016
International audience; Cities today face a variety of issues: attractiveness and economic development, living conditions and urban redevelopment, the quality of life of citizens and the environmental conditions of the urban system as a whole. These challenges reflect the situations in urban territories where the economic development and population growth required for stabilizing the urban system come into conflict with the promotion of esthetic urban improvements appropriate for social cohesion and ensuring the safety of users while guaranteeing a reduction of the environmental impact caused by urban spread [WGI 14, WEB 15, MAC 07, WIL 11]. The process of urbanization, which has significan…
Students Mobility: Assessing the Determinants of Attractiveness Across Competing Territorial Areas
2016
A central question for education authorities has become ‘‘which factors make a territory attractive for tertiary students?’’ Tertiary education is recognised as one of the most important assets for the development of a territory, thus students’ mobility becomes a brain drain issue whenever there are prevalent areas that attract students from other territories. In this paper, we try to identify the most important factors that could affect student mobility in Italy. In doing that we analyse students’ flows across competing territorial areas which supply tertiary education programs. We will consider a wide range of determinants related to the socio-economic characteristics of the areas as well…
Creating Attractive Places for Whom? A Discourse-Theoretical Approach to Knowledge and Planning
2013
We aim to find a way to produce knowledge of attractiveness of place that is representative of the variety and complexity of what attractiveness entails and the same time productive for place development and planning. On the basis of a study of an INTERREG IV A-project in Norway, we question how and by whom the discourse regarding what is attractive about places is constructed and how the implicit or explicit knowledge is treated in local planning. We find that planning must produce knowledge in which the different narratives about place confront each other, and highlight differences and mutual debate between adversaries. We conclude by arguing the case for applying a model of agonistic plu…
Imagen de marca y análisis lexicográfico: una aplicación a centros comerciales
2015
[EN] The concept of image in its different aspects is very important in today s society as well as in the business management field. Some authors reports that most of the studies that measure image do not take into account neither previous theoretical and conceptual models nor other possible empirical evidence alternatives. Given this need, a research regarding the concept of brand image applied to shopping malls was conducted based on the conceptual model of the consumer cognitive response in order to empirically explore and contrast it. For this reason, a survey was applied to 420 consumers in five shopping malls in Bogotá, achieving a database of 3.749 cases. The results show attribute-s…
SOCIAL NETWORKS, BIG DATA AND TRANSPORT PLANNING
2016
[EN] The characteristics of people who are related or tied to each individual affects her activity-travel behavior. That influence is especially associated to social and recreational activities, which are increasingly important. Collecting high quality data from those social networks is very difficult using traditional travel surveys, because respondents are asked about their general social life, which is most demanding to remember that specific facts. On the other hand, currently there are different potential sources of transport data, which is characterized by the huge amount of information available, the velocity with it is obtained and the variety of format in which is presented. This s…
DIGITAL MARKETING PERFORMANCE EVALUATION METHODS
2018
The share of digital marketing from total marketing spending is increasing fast year by year. Still the majority of companies admit that they are missing clear methods on how to evaluate (positive/negative) effects obtained using digital marketing. As this field of digital marketing is relatively new, there are no firm and widely recognized measurement methods resulting in marketing specialists being confused by an overwhelming amount and variety of different digital marketing metrics and large amounts of data. Therefore, the aim of this paper is to list the existing methods which could help marketers to evaluate their digital marketing campaign effectiveness and to discuss these methods’ e…
BPM@KMU – Designing e-Learning for the Introduction of BPM in Small- and Medium-Sized Enterprises
2011
Business Process Management (BPM) becomes more and more relevant also for small- and medium-sized companies (SME’s). Today’s strategies and approaches for the implementation of BPM rely on methods and tools mainly developed by and focused on large enterprises but less on the needs of small- and mid-sized organisations. With the BPM@KMU project the Institute of Information Systems of a Bavarian university conducts together with the Virtual University of Bavaria (VHB) and a set of SMEs a project which aims on an efficient implementation of BPM in such organisations. Considering e-Learning as an enabler or tool which matches existing barriers for the implementation of Business Process Manageme…
Chinese ‘Enormous Hospitality’ Versus Finnish ‘Meeting Among Friends’ : Guest-Host Positioning in China Finland Delegation Visits
2017
The importance of co-operation with China has been growing in Finland lately in view of interest to attract Chinese investments and the increasing importance of China on a global scale. Finland has established governmental agencies to aid Chinese investment and ensured the co-operation of regional and local governments in the framework activities, such as town twinning. An important part of investment facilitation and wider co-operation comprises delegation visits by both interested nations to the other country. These involve enterprise interest matchmaking events, meetings with officials, company visits, etc. Based on interview and observation data, this paper elaborates on how the phenome…
Video-based Word Problems or Modelling Projects—Classifying ICT-based Modelling Tasks
2021
Mathematical modelling tasks increasingly feature the use of digital tools and media. In this chapter, we discuss the wide variety of these. Until now, classifications for modelling tasks did not consider the use of tools and media. Therefore, we developed a new classification for ICT-based modelling tasks. One class relates to mathematics; the others differentiate across (1) modelling aspects unrelated to tool and media, (2) the task context, (3) the digital tools and media (CAS, Wikipedia, type of feedback, etc.) and (4) students’ anticipated activities guided by task regulations, such as group work or time restrictions. The classification was validated with three example tasks. A visual …
A Descriptive Case Analysis of Instructional Teaching Practices in Finnish Preschool Classrooms
2013
This study examined the diversity of teaching practices to illuminate the qualitative variety of instructional teaching practices among preschool teachers. Further, teachers' self-rated educational goals were explored to complement the multifaceted nature of preschool teachers' instructional teaching practices. The study was carried out as a case study. The cases were used to describe the qualitative variety of Finnish preschool teachers' instructional practices in authentic classroom situations among groups of 6-year-old children. The authors' previous study revealed four distinct latent profiles of teaching practices in preschool classrooms based on 49 observed preschool teachers, using t…