Search results for "Detraditionalization"

Detraditionalization, Hyper-consumption and Ambivalence

2015

During the past 20 years, European football has witnessed an intense change process that has radically transformed some of its main structural characteristics. This process is related to the same tendencies that have affected other aspects of social and economic life in western societies, such as the communication technologies revolution, the progressive rationalization of work, the increase in migration, the commodification of human activity, and the development of social and economic globalization processes, to name a few of the most relevant changes. These trends are usually thought to have had a strong influence on the recent evolution of football, giving rise to a redefinition of its c…