Search results for "Digital content"
showing 10 items of 23 documents
Problematyka aukcji internetowych dotyczących treści cyfrowych
2016
Impact of Storage Acquisition Intervals on the Cost-Efficiency of the Private vs. Public Storage
2012
The volume of worldwide digital content has increased nine-fold within the last five years, and this immense growth is predicted to continue in foreseeable future reaching 8ZB already by 2015. Traditionally, in order to cope with the growing demand for storage capacity, organizations proactively built and managed their private storage facilities. Recently, with the proliferation of public cloud infrastructure offerings, many organizations, instead, welcomed the alternative of outsourcing their storage needs to the providers of public cloud storage services. The comparative cost-efficiency of these two alternatives depends on a number of factors, among which are e.g. the prices of the public…
Digital content marketing in B2B contexts: The drivers of engagement and electronic word of mouth communication at international trade shows
2023
El potencial que representan las redes sociales como una herramienta de marketing es indiscutible, permiten compartir información, construir redes, e influir en consumidores y marcas. Aún más, las redes sociales contribuyen al engagement empresa a empresa (B2B por sus siglas en inglés), ofreciendo un entorno perfecto para su desarrollo. En este sentido, la literatura en marketing ha reconocido la utilidad de las redes sociales en la promoción de ferias comerciales internacionales (ITS por sus siglas en inglés) empresa a empresa. Adicionalmente, en tiempos de crisis como lo es el COVID-19, la comunicación es uno de los principales desafíos en la gestión de emergencias, y las redes sociales s…
Perspectives on Digital Content Markets: A Literature Review of Trends in Technologies, Business and Consumer Behaviour
2010
In this paper, we focus on digital content markets (DCMs), which have typically been seen as an offspring of technological and business innovations. However, recent trends indicate that these two perspectives are not enough when attempting to understand how DCMs actually work. Technology is obviously a prerequisite for business innovations, which in turn provide new possibilities for consumers. Nevertheless, consumer behaviour is not only a result of technological and business innovations, but by itself a crucial factor of DCMs. In this paper, we attempt to clarify the general view of DCMs by carrying out a literature study that is based on the above mentioned three perspectives: technology…
La "successione digitale"
2018
The article tackles the issue of digital contents’ regulation after the death of their owner, starting from the scope and content of «digital succession». It continues with the task of determining the regulatory framework concerning the devolution of both economic assets and personal or family memories stored on the Internet, under Italian Law of Succession and EU Regulation n. 650/2012 on European Certificate of Succession. Once considered the US «Revised Uniform Fiduciary Access to Digital Assets Act», the contribution also debates the development of new digital instruments and records, other than will and testament, formed by using online tools (such as Facebook «Legacy Contact»). In the…
Streaming era digital media piracy : an integration of three theoretical perspectives
2018
Consumer digital piracy in media contexts is one of the most publicized adverse developments brought on by the Internet and digitization of data. Since the turn of the millennium, it has irrevocably changed the business environment for the creative industries. The sharp decrease of recorded music sales, especially in the physical album format, is perhaps the best example of the negative effects digital piracy. However, the growth of legal services in digital music and video is balancing this trend, as consumers have found that piracy is no longer the obvious solution to acquiring music and video content. This also calls for new approaches to piracy research. We sought them by integrating th…
Consumer behavior in digital era : general aspects and findings of empirical studies on digital music with a retrospective discussion
2016
Internet e tutela dei dati personali: il consenso ai cookie
2020
The article tackles the issue of protection of personal data of internet users through the usage of cookies by digital content and service providers. It analyses the European legislative framework and, in particular, the General Data Protection Regulation, the so called E-Privacy Directive and the new Directive concerning the supply of digital content and services. The contribution debates the role of individual consent in this field and the interaction with the rules and the remedies provided by European Consumer Law, such as the Unfair Commercial Practices Directive, in order to protect user's personal data in the evolution of data-driven economy.
Podstawowe zagadnienia problematyki rekurencji treści cyfrowych
2018
Celem pracy jest wykazanie aktualnych problemów prawnych w związku z ewolucją dystrybucji treści cyfrowych oraz próbą wskazania możliwych innych kierunków zmian w podejściu do sposobu zakupu treści cyfrowej wraz z upowszechnieniem się novum w postaci rozproszonego konsensusu. Ten ostatni spowodował rozpowszechnienie się technologii łańcucha bloków, która wedle koncepcji wizjonerów ma w przyszłości pozwolić na rozproszone usługi hostingowe połączone z nowym podejściem do dystrybucji treści cyfrowych bez nośnika – zarówno dla konsumentów, jak i autorów zdigitalizowanych dzieł.