Search results for "E-Business"
showing 10 items of 20 documents
Comunicación de la responsabilidad social corporativa : imagen e identificación con la empresa como antecedentes del comportamiento del consumidor
2007
La información sobre activos intangibles : impacto en los mercados de capitales
2001
A Novel Model for E-Business and E-Government Processes on Social Media
2013
Abstract The global digital economy tends to grow up through the adoption of key technologies, mobility, cloud computing, data mining, artificial intelligence or the extension of social environments. These influences turns up the economy and give rise to new tendencies for obtaining the value. The e-business and e-government strategy is not an easy to organize, although in terms of a fundamental strategy of e-business will be led by the super-expansion of the market. For this reason, the aim of this study is to demonstrate the implications that social media has in the development of electronic business (e-business) and to provide, through a mode, a viable solution to companies or even Gover…
Semantically-enhanced advertisement recommender systems in social networks
2017
El objetivo principal de la investigación es estudiar y diseñar un entorno de recomendación publicitaria en las redes sociales que puede ser enriquecido mediante tecnologías semánticas. A pesar de que existen muchas aplicaciones y soluciones para los sistemas de recomendación, en este estudio se diseña un framework robusto con un rendimiento adecuado para poder ser implementado en las redes sociales con el objetivo de ampliar los propósitos de negocio. De este objetivo principal se pueden derivar los siguientes objetivos secundarios: 1. Superar las limitaciones iniciales de los métodos clásicos de recomendación. 2. Aumentar la calidad y precisión de las recomendaciones y el rendimiento del …
MODELLI DI E-BUSINESS: ONTOLOGIA E TASSONOMICA DELLA RICERCA
2009
The proliferation of research on e-business models, by academics and practitioners, asserts a claim for the definition and classification of the many contributions on the topic, in order to clarify both the ontological domain and the state of the art of research. The extent of contributes on e-business brings the danger of unclear definitions, boundaries and scopes, a risk generated also by the overlapping of similar concepts during different periods of the short but intense history of the application of Internet in the business world. In the first part, this article intends to formulate a scheme of e-business models through the conceptual construction of a hierarchical structure which incl…
Designing information systems for eBusiness networks: The return of productivity paradox
2003
In this paper we discuss productivity paradox and the origin of business value of ICTinvestments, especially as we see that the present approaches in building ICT-based value networksof companies raises new productivity problems. The findings indicate that the organizations can reapthe benefits of ICT-investments in terms of productivity only by managing the long term processchange both at operational and management levels to match the organizational capacity andcompetitive position. This is achieved not by building information systems only, but by balancingautomational, informational and transformational effects in the business context. We analyze threealternative approaches for informatio…
Wykorzystanie elektronicznych giełd transportowych w działalności e-biznesowej przedsiębiorstw z branży TSL zorientowanych projektowo
2016
The article presents the essence and importance of electronic freight exchange in the functioning of enterprises in the transport-forwarding-logistics sector. The authors present the basic issues related to the e-government, the essence of e-business and ecommerce. Then characterizes the transition process in the transport-forwarding-logistics sector in the context of the functioning of the electronic market. The authors discuss the tools and resources to support electronic business processes in the form of electronic freight exchanges. They present the benefits and costs of the use of such tools in the transport-forwarding-logistics sector on the basis of studies conducted in selected ente…
Language in globalized interactive business : adaptation versus standardization
2017
Werbekommunikation im Wandel - Modernes Marketing in deutschen und finnischen Unternehmen
2001
E-BUSINESS MODEL: A CONTENT BASED TAXONOMY OF LITERATURE
2012
The rapid worldwide growth of e-commerce and the resulting great interest on the digital business, caused a proliferation of contributes by academics and practitioners, that identified by different points of view, the fundamental concepts, codes and functions of e-business models. The quantity and the variety of approaches adopted made the concept of e-business model fuzzy and vague, with little consensus about its ontology and definition. The relevance of the topic asserts a claim for the classification of contributions as a first step to a general definition of the concept of e-business model. This paper provides an integrated literature review of contemporary academic writings to ascerta…