Search results for "ECs"

showing 10 items of 2721 documents

Processi Innovativi e Orientamenti Strategici nelle PMI siciliane. Un'analisi multidimensionale

2010

In 1959, Penrose highlighted how the firm's organisation of economic activity is based on its perception about the adjustment of production to the market, more than on objective evaluation. So, he underlined not just the importance to identify the nature of the determinants of firm behaviour, but also how the assessment of these factors must consider the production context where they originate. Now, this context for Penrose has to be considered as an image in the mind of the entrepreneur of the possibilities and restrictions. In line with this view, and with the recent approach to innovation policies, this work analyses the survey data collected in 2008 on the innovation needs of Sicilian f…

processi innovativi analisi delle corrispondenze settori produttiviSettore SECS-P/06 - Economia Applicata
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Cybernetics of Value Cocreation for Product Development

2017

In marketing theory, the shift from the paradigm of value creation to value ‘cocreation’ calls for a deeper grasp of the interactions between producers and customers. Marketing studies have widely focused on the value cocreation concept, but so far, the mechanism through which consumers can be involved in the process of value cocreation through product development had found little space in marketing studies. In this theoretical paper, we aim to fill this gap and pave the way towards a better understanding of the mechanisms of value cocreation for product development through second-order cybernetics. We conceive the market arena as a physical or virtual place where communications of value pro…

product development and innovationvalue propositionviable systems modelvalue cocreationlaw of requisite varietySettore SECS-P/08 - Economia E Gestione Delle Imprese
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Attitudes and related perceptions about product placement: a comparison of Finland, Italy and the United States

2015

The primary goal of our study is to explore cross-national differences in attitudes and perceptions about product placements, after investigating measurement invariance. Our cross-national focus includes three countries that have not been compared previously: Finland, Italy and the USA, which differ significantly in terms of the evolution/maturity of product placement markets, regulatory structures and cultural contexts. Motivated by earlier studies, we investigate the cross-national measurement invariance of scales to measure four research constructs related to the product placement domain (attitude toward credibility of advertising, attitude toward advertising-in-general, attitude toward …

product placement; brand placement; advertising; attitudes; cross-cultural research; measurement invariancemedia_common.quotation_subjectcross-cultural researchStructural equation modelingPerception0502 economics and businessCredibilityMeasurement invarianceProduct (category theory)ta512advertisingmedia_commonMarketingta511attitudesCommunication05 social sciencesPerspective (graphical)AdvertisingSettore SECS-P/08 - Economia e Gestione delle Impresebrand placementCross-cultural studiesMaturity (psychological)measurement invarianceproduct placement050211 marketingPsychologySocial psychology050203 business & management
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Contributi relativi alla convergenza della produttività del lavoro. Un’analisi della frontiera produttiva per le regioni italiane.

2009

produttivitàfrontieraSettore SECS-S/03 - Statistica Economicaconvergenza
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Imprese che esportano e imprese che vorrebbero esportare: un confronto

2013

Sulla base di un'indagine diretta presso un campione rappresentativo di imprese esportatrici e non esportatrici, si procede a una stima dei differenziali di produttività e a un confronto relativo a variabili economiche e relazioni fra imprese esportatrici, imprese non esportatrici e imprese potenzialmente esportatrici

produttivitàimprese esportatriciEconomia sicilianaSettore SECS-P/01 - Economia PoliticaSettore SECS-P/06 - Economia Applicata
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I laureati triennali

2009

profilo post-laurea placementSettore SECS-S/05 - Statistica Sociale
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I laureati a ciclo unico

2009

profilo post-laurea placementSettore SECS-S/05 - Statistica Sociale
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I laureati specialistici

2009

profilo post-laurea placementSettore SECS-S/05 - Statistica Sociale
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I laureati dell'Università degli studi di Palermo

2009

profilo post-laurea placementSettore SECS-S/05 - Statistica Sociale
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Project Finance in the Energy Industry: An Integrated Approach to Credit Risk Assessment

2011

Project finance has emerged as a leading way to finance large projects in energy industry. The basic characteristic of project finance is that lenders loan money for the development of a project solely based on the specific project’s risks and future cash flows. This highlights a key feature of project finance due to the capacity to generate cash flows to ensure the repayment of loans and adequate returns on equity capital. A revenue stream from the project large enough is a prerequisite for project financing. The paper aims to assess the drivers of credit risk in project finance. Credit risk is one of the risks to which the project lenders are exposed. In particular, the proposed paper aim…

project finance credit risk energy industry risk assessment ratingproject finance credit risk energy industry banking.Settore SECS-P/11 - Economia Degli Intermediari Finanziari
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