Search results for "Hashtags"
showing 2 items of 2 documents
Uso y funciones de los «hashtags» evidenciales en Twitter
2021
This paper examines evidential hashtags on Twitter. The analyzed hashtags contain constructions of the verb decir (‘to say’) that are preceded by the hash symbol (e.g., #dicen, #sedice, #esodicen, #dicenporahí), which have not been analyzed from the perspective of evidentiality. An exploratory and qualitative study was performed using a sample of 94 tweets that were published over six months. The analysis addresses structural and semantic-pragmatic parameters. According to the results of the analysis, evidential hashtags can transmit reportative, quotative and folklore evidentiality. Furthermore, the evidential meaning of the hashtags is accompanied by pragmatic functions such as attenuatio…
Communicative Functions of Hashtags
2018
Abstract Despite the initial function of hashtags as tools for sorting and aggregating information according to topics, the social media currently witness a diversity of uses diverging from the initial purpose. The aim of this article is to investigate the communicative functions of hashtags through a combined approach of literature review, field study and case study. Different uses of hashtags were subjected to semantic analysis in order to disclose generalizable trends. As a result, ten communicative functions were identified: topic-marking, aggregation, socializing, excuse, irony, providing metadata, expressing attitudes, initiating movements, propaganda and brand marketing. These findin…