Search results for "Hospitality"

Food waste reduction and taking away leftovers: Interplay of food-ordering routine, planning routine, and motives

2021

The hospitality literature is quite deficient in insights on consumer behaviour towards food waste generation and its mitigation in out-of-home dining. The present study addresses this gap by undertaking a mixed-method study to examining a broad spectrum of diners’ behaviour, beginning from planning the meal and ending with bringing the leftovers home. To this end, it utilises the Stimulus-Organism-Response theory to conceptualise the association of planning routine, food-ordering routine, motives, attitude, and behaviour of taking away leftovers and throwing away leftovers. The results of analysis of the data collected from 276 diners in the United States confirm a positive association of …

Social representations and brand positioning in the sporting goods market

2013

Abstract This paper examines the use of social representations as a strategic tool to understand better and measure how consumers arrive at their identification of brand positioning (legitimacy and differentiation) in the brand's market. By considering the market as co-produced by brands and consumers (‘B&C approach’), this study classifies free-word associations connected to the brands into units of meanings, which constitute the core of a brand's market. We applied this tool to the four main brands in the French sporting goods market (i.e., Nike, Adidas, Reebok and Puma). Results show that the differentiation of brand positioning depends on legitimate elements of the market, such as adver…

International place branding through sporting events: a British perspective of the 2008 Beijing Olympics

2012

International audience; The goal of this study is to examine if hosting major sporting events represents a relevant strategy to brand a place ‘internationally’ through brand association transfer and to identify whether or not it should be seen as co-branding process. Based on social representation theory and an abductive research strategy, a survey was carried out among British citizens to identify their opinions about the Olympic Games and the city of Beijing following the organisation of the Games in August 2008. The content and the structure of the social representations were analysed and then compared to determine whether or not a double transfer of associations occurred between the pla…

The Legacy of the Olympic Games: A Review

2021

Much has been written about the legacies of Olympic Games but there have been little efforts to synthesize current knowledge. This has led to inconsistencies in defining, contextualising and measuring these legacies. The literature review described in this paper provides an overview over research on the legacy of the Olympic Games from 1908 to 2016 that was published in peer-reviewed journals between 1984 and 2017. The analysis reveals a significant increase of literature dealing with Olympic legacy since 2008. It turns out that considerably more studies relate to the legacy of Summer Olympic Games than of Winter Games. Regarding the six different facets of legacy of the framework that was …

Olympic Legacy: Status of Research

2021

There is no doubt that the topic of legacy of sport events is becoming one of the critical issues in professional sports worldwide. Taxpayers’ money is used to support the staging of events and the...

Determinants of individual tourist expenditure as a network: Empirical findings from Uruguay

2014

Abstract This paper introduces the use of graphical models for assessing the determinants of individual tourist spending. These models have the advantage of synthesizing and visualizing the relationships occurring within large sets of random variables, through an easy to interpret output. To this end, individual data from a large official survey of international tourists in Uruguay are used. Symmetric conditional independence structures are first investigated. Then subgraphs of each expenditure item's neighbourhood are extracted in order to assess the impact of main effects and interactions through proportional ordinal logistic regression. Results highlight the marginal role of socio-demogr…

Signaling through the 2008 Beijing Olympics—Using Mega Sport Events to Change the Perception and Image of the Host

2011

Abstract This paper provides an analysis on internet news reports about the Beijing Olympics 2008 and how China signaled throughout the event to external target groups. The analysis shows how the geographical areas China, USA, Europe and the “Rest of the World” perceived the Games. The results were interpreted regarding the principal agent theories' signaling to reduce information asymmetry for business and tourism and costly signaling to generate symbolic capital. Seven hundred and forty news reports were collected between 1 July and 30 September 2008, using Google Alerts with the keywords “Olympic Games Beijing 2008”. The reports were analysed with a quantitative content analysis using a …

Managing Change in Tourism: Creating Opportunities—Overcoming Obstacles

2010

Sports clubs as accessible developmental assets for all? Adolescents’ assessment of egalitarianism vs. elitism in sport clubs vs. school

2013

School and sport clubs are considered important public institutions in the nationwide scaffolding of developmental assets for adolescents. However, external assets’ impact on individuals’ internal assets is not given and developmental institutions do not necessarily function as the society would like to believe. Previous qualitative studies from Norway indicate that organized youth sport appears as competitive and exclusive and the purpose of the present study was therefore to assess a national sample of adolescents’ perceptions of their local sports clubs in terms of egalitarianism (inclusiveness) and elitism (exclusiveness). A comparison with their assessments of their local school was pe…

Customer value in tourism and hospitality: Broadening dimensions and stretching the value-satisfaction-loyalty chain

2019

Abstract Customer value research consists of two main streams, with broad recognition in tourism literature: value dimensions (intra-variable perspective) and relationships among value, satisfaction and loyalty (inter-variable perspective). The conceptual framework reviews and categorizes graphically both streams, evidencing the need of research combining both perspectives. The empirical study uses PLS to validate among a sample of 340 hotel guests, a comprehensive causal model with a high number (eight) of value dimensions -functional (efficiency and excellence), social (status and esteem), hedonic (aesthetic and entertainment) and altruistic (ethics and escapism). Moreover, the model adds…