Search results for "ISING"

showing 10 items of 1141 documents

Using AI to personalise emotionally appealing advertisement

2019

Personal data and information collected online by companies can be used to design and personalise advisements. This chapter extends existing research into the online behavioural advertising by proposing a model that incorporates artificial intelligence and machine learning into developing emotionally appealing advertisements. It is proposed that big data and consumer analytics collected through AI from different sources will be aggregated to have a better understanding of consumers as individuals. Personalised emotionally appealing advertisements will be created with this information and shared digitally using pragmatic advertising strategies. Theoretically, this chapter contributes towards…

verkkomainontaDigital marketingbusiness.industryEmerging technologiesComputer sciencesocial mediaBig dataConceptual model (computer science)sosiaalinen mediaAdvertisingtekoälyHMartificial intelligenceAppeal to emotionpersonalised adCustomer analyticsAnalyticsemotional appealSocial mediabusinesstäsmämarkkinointionline behavioural advertising
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Vientifranchising : Case: David Back Clinic

1998

verkostotJoint venturefranchisingsuora franchisingkilpailuetuvientifranchisingtytäryhtiöasiakasyrittäjyysMaster franchising
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Building a political image on Instagram: A study of the personal profile of Santiago Abascal (Vox) in 2018

2020

Due to Instagram’s growing popularity in Spain, politicians have also begun to turn to this social network increasingly more. Accordingly, this paper analyses the visual and textual discourse of 259 posts published throughout 2018 on the personal Instagram profile of Santiago Abascal, the leader of the party Vox. Insofar as he is the Spanish politician with the highest number of followers on Instagram, the aim here is to analyse how he uses this social network in order to identify possible strategies that justify his growing number of followers. In the analysis, special attention was paid to aspects that might have contributed to the (self)presentation of Abascal and the promotion of his pa…

visual communicationinstagramCommunicationmedia_common.quotation_subjectmemesMedia studiesPersonal lifePersonaPopularitylcsh:P87-96lcsh:Communication. Mass medialcsh:AdvertisingPoliticsVoxFraming (social sciences)voxPolitical communicationInstagramlcsh:HF5801-6182SociologyIdeologypolitical communicationPersonally identifiable informationmultimodalitymedia_commonCommunication & Society
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Experiencing ethical retail ideology in the servicescape

2020

Studies of the ideological underpinnings of retail stores have improved our understanding of consumers’ retail experiences in brand and national ideology contexts. In retailing, ideology is manifested in retail spatial settings through tangible and intangible cues in servicescapes. This study expands our knowledge on ethical retail ideology by exploring how servicescapes convey cues that shape consumption experiences and foster ethical consumption. Data from an ethnographic study highlight how consumption experiences in physical retail spaces embedding a particular ethical ideology can be thematised as aesthetics, nostalgia and care. We show that the material and discursive aspects in servi…

vähittäiskauppaStrategy and Managementmedia_common.quotation_subjectethnographyretail ideologyconsumption experienceeettinen kulutus0502 economics and businessEthnographySociologymedia_commonMarketingservicescapeetnografiaComputingMilieux_THECOMPUTINGPROFESSION05 social sciencesAdvertisingethical consumptionComputingMilieux_GENERALkulutustottumuksetComputerApplications_GENERALComputingMilieux_COMPUTERSANDSOCIETY050211 marketingEthical consumptionIdeologyServicescape050203 business & management
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Kinetics of phase separation in thin films: Lattice versus continuum models for solid binary mixtures

2008

A description of phase separation kinetics for solid binary (A,B) mixtures in thin film geometry based on the Kawasaki spin-exchange kinetic Ising model is presented in a discrete lattice molecular field formulation. It is shown that the model describes the interplay of wetting layer formation and lateral phase separation, which leads to a characteristic domain size $\ell(t)$ in the directions parallel to the confining walls that grows according to the Lifshitz-Slyozov $t^{1/3}$ law with time $t$ after the quench. Near the critical point of the model, the description is shown to be equivalent to the standard treatments based on Ginzburg-Landau models. Unlike the latter, the present treatmen…

wettingMaterials scienceStatistical Mechanics (cond-mat.stat-mech)Condensed matter physicscritical pointsGinzburg-Landau theoryTime evolutionFOS: Physical sciencesBinary numberfree energyLattice constantthin filmsCritical point (thermodynamics)Lattice (order)Ising modelWettingphase separationThin filmCondensed Matter - Statistical MechanicsWetting layerPhysical Review E
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Polonica we wspomnieniach Zofii Kowalewskiej

2016

The present article focuses on Polish motifs in Sofya Kovalevskaya’s recollections. Kovalevskaya was a great 19th century Russian mathematician whose contributions were acknowledged throughout Europę during her lifetime. She was the first European woman to receive a doctorate in mathematics from the University of Gottingen, a professor at Stockholm University in Sweden, and the first female corresponding member of the Russian Academy of Sciences. Besides her scientific activities, Kovalevskaya was also a writer and publicist. She is the author of a number of novels, poems, a play and autobiographical Recollections of Childhood. In one of the chapters, entitled “Polish Uprising Recollections…

wiek XIXJanuary Uprisingrecollections19th centuryZofia Kowalewskapolonicapowstanie styczniowewspomnieniaPolish motifsSofya KovałevskayaPolilog. Studia Neofilologiczne
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Supplementary data for Transcriptional Upregulation of DNA Damage Response Genes in Bank Voles (Myodes glareolus) Inhabiting the Chernobyl Exclusion …

2022

Electronic material for Jernfors et al. 2018. Transcriptional Upregulation of DNA Damage Response Genes in Bank Voles (Myodes glareolus) Inhabiting the Chernobyl Exclusion Zone. Frontiers in Environmental Science 5: 95. https://doi.org/10.3389/fenvs.2017.00095. Contains external dose rate estimations and qPCR data. Data has been originally published by the article's publisher (https://www.frontiersin.org/articles/10.3389/fenvs.2017.00095/full#supplementary-material).

ympäristön saastuminenionising radiationionisoiva säteilyenvironmental pollution
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Western Australian students' alcohol consumption and expenditure intentions for Schoolies.

2016

In Australia, the immediate post-school period (known as ‘Schoolies’) is associated with heavy drinking and high levels of alcohol-related harm. This study investigated students’ intended alcohol consumption during Schoolies to inform interventions to reduce alcohol-related harm among this group. An online survey was administered to students in their senior year of schooling. Included items related to intended daily alcohol consumption during Schoolies, amount of money intended to be spent on alcohol over the Schoolies period, and past drinking behaviour. On average, participants (n=187) anticipated that they would consume eight standard drinks per day, which is substantially higher than t…

young adultsMaleAdolescentAlcohol DrinkingPsychological intervention030508 substance abusePoison controlSuicide prevention03 medical and health sciences0302 clinical medicineHarm ReductionEnvironmental healthSurveys and QuestionnairesInjury preventionMedicineHumans030212 general & internal medicineStudentsta515nuoret aikuisetHarm reductionHealth economicsbusiness.industryHealth PolicyAustraliaPublic Health Environmental and Occupational HealthAdvertisingta3142Western Australiaalkoholiongelmatalcohol useHarmAdolescent BehaviorCommunity healthFemalealkoholinkäyttö0305 other medical sciencebusinessproblems with alcoholAustralian journal of primary health
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Creating entrepreneurial opportunities : interpretative research about role of POP Advertising Displays in customer purchase decision making

2013

yrittäjätostokäyttäytyminenPOP advertisingPOP advertising displayparadigm Modelpoint of purchaseostaminenmainontaentrepreneurial opportunitycustomersocial constructionismkuluttajatshoppailupurchase decision makingtuotesijoitteluTsekkigrounded theory
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Essays on franchising in Finland : empirical findings on franchisors and franchisees, and their relationships

2005

yritystoimintayrittäjäthyötyliiketoimintafranchisingedutSuomiyrittäjyyskauppaketjut
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