Search results for "Jung"

Marketing Archetypes: Applying Jungian Psychology to Marketing Research

2016

In the current situation of growing information overload, individuals are gradually becoming less sensitive to traditional marketing communications. For this reason, traditional marketing research models are no longer capable of giving useful insights to management. This calls for new approaches that can grasp the inner meaning of consumer behaviors and evaluate their relevance. To this end, a new multidisciplinary approach is needed to interpret complex behavioral patterns so as to gain deeper and more effective insights into customers and to understand their behavioral patterns. In this paper, following a short introduction to the basic concepts of Jung's analytical psychology and their r…

Kārļa Junga idejas popgrupas “BTS” daiļradē

2022

Šī bakalaura darba nosaukums ir “Karla Junga idejas popgrupas “BTS” daiļradē ”. Šobrīd “BTS” ir lielākā grupa pasaulē, viņi turpina lauzt rietumu dominējošos mūzikas topus un rekordus, lauž stereotipus par vīrišķību un rada mūziku, kas pēdējo gadu laikā ieguvusi milzīgu slavu. Kā arī grupa neapšaubāmi ir nesusi lielu interesi par Korejas kultūru, tādejādi piesaistot tūristu interesi. Uzsvars šajā darbā ir likts grupas daiļrades pētīšanu un analizēšanu. Darba mērķis ir iepazīties ar psihiatra Karla Junga koncepcijām un kā tās popgrupa “BTS” izmantoja savā daiļradē. Darbs izstrādāts balstoties uz zinātnisko literatūru par Karla Junga psiholoģijas konceptiem un arhetipiem, kā arī tika izmantot…

Genome characterisation of two Ljungan virus isolates from wild bank voles (Myodes glareolus) in Sweden

2015

Ljungan virus (LV) (family Picornaviridae, genus Parechovirus) is a suspected zoonotic pathogen with associations to human disease in Sweden. LV is a single-stranded RNA virus with a positive sense genome. There are five published Ljungan virus strains, three isolated from Sweden and two from America, and are classified into four genotypes. A further two strains described here were isolated from wild bank voles (Myodes glareolus) caught in Vastmanlands county, Sweden in 1994. These strains were sequenced using next generation pyrosequencing technology on the GS454flx platform. Genetic and phylogenetic analysis of the obtained genomes confirms isolates LV340 and LV342 as two new putative mem…

Margot Katz. (2007).Tarzan and Jane: How to Thrive in the New Corporate Jungle. London: Profile Books. 216 pages

2010

Iconofagia y dinero

1997

Psychosis, symbol, affectivity 1: etiopathogenesis and treatment through analytical psychology

2021

This is the first of two papers concerning our study into an integrated approach to psychotic disorders, conducted at the University of Palermo's Psychiatry Unit Polyclinic over approximately 15 years. Here we will explore and reflect upon the acute psychotic condition mainly from a theoretical and conceptual perspective, while in the second paper we will explore the clinical perspective. From the point of view of psychopathology, and in the light of C.G. Jung's conceptualization of analytical psychology, as well as calling on contributions from other authors from the systemic-relational and post-psychoanalytic field, we will clarify the ideas developed over these last few years by our team…

Psychosis, symbol, affectivity 2: another perspective on the treatment of psychotic disorder

2021

This is the second of two papers concerning our study into an integrated approach to psychotic disorders conducted at the University Psychiatry Unit of Palermo's Polyclinic over approximately 15 years; this paper concentrates on the clinical phenomena. The study aimed to find the best possible treatment and to improve the prognosis of this patient group. We have explored the efficacy of a range of psycho-therapeutic (cognitive-behavioural, systemic-relational, psychodynamic, group and others), psycho-pharmaceutical, psychiatric rehabilitative and psycho-educational treatments, with a hermeneutic approach instead of a systematic one. The study's conclusions, described in the paper, are that …

Baltu filoloģija, 25 (2)

2017

Mito, mitologema e mitologia in K. Kerényi

1989

Nella prima metà del Novecento la questione della natura del mito ha visto un intenso dibattito, attraversato dalla più disparate aree disciplinari, dalla storia alla filologia, dalla psicoanalisi alla sociologia e antropologia. Kerényi è uno dei principali protagonisti di questo dibattito, partecipando ad un serrato confronto con le proposte di Jung e di Eliade, soprattutto sulla mitologia greca.

Calls of the Jungle Crow (Corvus macrorhynchos s.l.) as a taxonomic character

2000

A discriminant analysis of the call structure completely separates threeCorvus taxa (levaillantii andjaponensis of the ‘macrorhynchos group’,splendens) inhabiting the southern slopes of the Himalayas (Nepal, Kashmir). The acoustic differences are considered taxonomically relevant, indicating species boundaries. Therefore the Jungle Crows of lower and upper Nepal (contact zone at around 2,000 m) are assigned to two biospecies (C. japonensis andC. levaillantii), as is consistent with morphological, ecological and parasitological data. It appears possible to extrapolate the findings regarding call structure to the systematics of other ‘macrorhynchos’ populations as distant as the Russian Far E…