Search results for "MARK"
showing 10 items of 10630 documents
El alojamiento colaborativo: Viviendas de uso turístico y plataformas virtuales
2016
La llamada economía colaborativa, fenómeno innovador de alcance global y transversal, supone la apuesta por una alternativa a las prácticas hasta ahora conocidas en nuestra sociedad de consumo. Esta idea de la economía colaborativa ha tenido una gran repercusión más allá de su incidencia en los mercados de servicios y bienes, afectando de forma directa al sector del alojamiento turístico. De hecho, se han generalizado de forma extraordinaria diferentes alternativas al alojamiento vacacional más tradicional, mediante plataformas virtuales que ofrecen viviendas privadas para su uso turístico a precios competitivos y prometen experiencias más cercanas a la convivencia vecinal que turística. An…
Rethinking the Role of Volunteering in the Labor Market Inclusion of Migrants
2023
In this article, we critically investigate the role that volunteering can have in the labor market inclusion of migrants. We consider how volunteering can both enhance and hinder inclusion through a comparison of two different contexts: Finland and the United Kingdom, where both welfare state and migration regimes are differently shaped. We also question whether volunteering to gain work experience can be defined as “volunteering” or whether it corresponds more with a definition of unpaid labor. Our research is based on 104 interviews with migrants (including refugees and asylum seekers) from various nationalities. We find that volunteering is used in both countries as a way to gain work e…
Kumppanuussuhteen luomisen kehittäminen benchmarkingin avulla : tapaus Safematic Brasilia
1998
From places to platforms : Examining the transformation of servicescapes
2022
Place represents one of the underlying elements of the marketing mix. However, due to ongoing digitalisation, places have undergone substantial changes in recent years. With the transition from physical shopping environments towards intangible Internet spaces and digital platforms, how places affect consumer behaviour and how consumers use places are rapidly changing. This transition challenges the existing conceptualisation of place as a physical environment. In the online environment, consumers can no longer rely on physical and tangible cues to complement their shopping experience. Instead, they have to learn the logic of technological platforms and the rules of interaction in digital sp…
Sysmä Community Currency: An Analysis of its Success from the Perspectives of Purposes, Stakeholders and Promotion
2019
Artikkeli on tapaustutkimus paikallisrahajärjestelmästä, jota kokeiltiin äskettäin maalaisympäristössä Sysmän kunnassa. Paikallisraha on yksi innovaatiivisista aloitteista, joita kunta on tehnyt tällä vuosituhannella torjuakseen jo 1960-luvulta alkaen käynnissä ollutta väestökatoa. Tässä artikkelissa tutkitaan paikallisrahan käynnistysvaihetta siihen sisältyneiden ristiriitojen näkökulmasta. Artikkelissa todetaan, että järjestelmä kärsi epäselvästä tavoitteenasettelusta, ja että eri osallisilla oli tavoittesta vaihtelevia ja ristiriitaisia käsityksiä. Paikallisrahan sosiaalista hyväksyntää heikensivät päätös rajoittaa rahaa vastaanottavien yritysten joukko kunnassa kirjoilla oleviin yrityks…
Prescription opioid use and employment : A nationwide Finnish register study
2021
Background: The secular decline in labor market participation and the concurrent increase in opioid use in many developed countries have sparked a policy debate on the possible connection between these two trends. We examined whether the use of prescription opioids was connected to labor market outcomes relating to participation, employment and unemployment among the Finnish population. Methods: The working-age population (aged 19–64 years) living in Finland during the period 1995–2016 was used in the analyses (consisting of 67 903 701 person-year observations). Lagged values of prescription opioid use per capita were used as the exposure. Instrumental variables (IV) estimation method was u…
The impact of consumer local engagement on local store patronage and customer satisfaction
2017
This paper examines the drivers of local grocery retail patronage. Drawing on institutional and social network theory literature, we develop a framework to investigate how consumers’ personal values and engagement with local communities affect their satisfaction and local store patronage. We test our model with survey data on 1504 Finnish consumers. Our results show that the relationship between customer local engagement and local retail patronage is indirect rather than direct, and it is mediated by the vitality of local services, social interaction, and consumer satisfaction.
Changing content and form: corporate training in Finnish retailing, 1900–1975
2018
In this paper, I study the history of corporate training in the Finnish retail industry from the beginning to the last quarter of the 20th century. In this effort, I search for answers to questions...
Experiencing ethical retail ideology in the servicescape
2020
Studies of the ideological underpinnings of retail stores have improved our understanding of consumers’ retail experiences in brand and national ideology contexts. In retailing, ideology is manifested in retail spatial settings through tangible and intangible cues in servicescapes. This study expands our knowledge on ethical retail ideology by exploring how servicescapes convey cues that shape consumption experiences and foster ethical consumption. Data from an ethnographic study highlight how consumption experiences in physical retail spaces embedding a particular ethical ideology can be thematised as aesthetics, nostalgia and care. We show that the material and discursive aspects in servi…
The role of social capital in digitalised retail servicescape
2021
This chapter examines how digitalisation has altered the way consumers experience the social interaction and service environment while shopping in retail stores. In this, we draw on the concept of servicescape, which comprises both tangible and intangible features which make up the service experience. Recognising the three realms of servicescape (physical, digital and social), we explore the role of social capital in determining the customer experience in digitalised retail servicescape. We demonstrate that social capital has two specific roles. Firstly, it is an integral part of the customer experience and thus contributes to the service experience. Secondly, social capital is created in t…